Largest at Summer Fancy Food Show, Washington, DC, July 10-12
WASHINGTON, DC (May 20, 2011) -- Reinforcing the popularity of Italian cuisine and products in the United States, Italian food again will dominate the Summer Fancy Food Show at the Walter E. Washington Convention Center in Washington, DC, July 10-12.
Italy will be among 80 countries represented at the show, which will include 2,400 exhibitors and 24,000 attendees. Nearly 240 exhibitors, including manufacturers of a vast array of Italian gourmet products, as well as producers, the country’s regions, export consortia, and chambers of commerce will showcase the best of Italian gastronomy and wine.
As it has for the past 30 years, Italy will have the largest pavilion at the 2011 2011 Summer Fancy Food Show, which will be held in Washington, DC, rather than its usual location in New York City.
The Italian Trade Commission (Istituto nazionale per il Commercio Estero, or ICE), is bringing together in the pavilion a wide range of authentic Italian gustatory products, all distinguished by their unique “Made in Italy” designation. These include such traditional favorites as olive oil, prosciutto, pasta, vinegars, cheese, coffee and wine, plus delicious and innovative chocolates and pastries, liqueurs, ready-to-eat meals, flavored salts, organic honey, jams, beer, juices, preserved vegetables, condiments, truffles, seafood, sauces, and dairy products.
“We welcome this opportunity to bring the distinctive products of Italy, with their rich traditions, unique flavors founded in the regional territories, and their sensory pleasures to the capital of the United States,” said Aniello Musella, ICE Trade Commissioner and Executive Director for the USA. “True Italian food and beverages appeal to Americans who want a healthy Mediterranean diet and also to all those concerned with high-quality, authenticity, and delectable taste,” he said.
Visitors to the Fancy Food Show will have the opportunity to taste fine Italian wines and gourmet products, watch cooking demonstrations, and sample new specialty foods and beverages that will be introduced into the U.S. market.
Always at the top of U.S. imports, Italian foods and beverages appeal widely to Americans. La cucina italiana differs from other cuisines in its reliance on simple but authentic products crafted by artisans following age-old methods.
The Italian pavilion, organized by the Italian Trade Commission, will be located on the Lower Level of the Convention Center.
The food and wine sector of the Italian Trade Commission in New York provides industry information, produces trade publications, and organizes tastings, food demonstrations, events, seminars, press trips and tradeshow pavilions across the United States. For more information please visit www.ItalianMade.com, the official site dedicated to the foods and wines of Italy, or contact The Italian Trade Commission by telephone: 212.980.1500;
For media queries concerning Italian Pavilion at the Summer Fancy Food Show, contact:
Ivan Butina, firstname.lastname@example.org , Kristine Heine, email@example.com, or at 202-371-9600.
Journalists interested in attending the Fancy Food Show 2011 should get accredited on the Show’s Web site http://www.fancyfoodshows.com