Feather Premier Collection Arrives in Derby

May 20, 2011 - PRLog -- HEADLINES, one of Derby’s most long- established wig and hairpiece supplier, is the first in the region to offer the new ultra-lightweight Feather Premier collection which brings a new level of comfort for those living with hair loss.

Owner Hazel Malia, who has worked from the Cathedral Quarter wig salon for more than 35 years, said the new range, from wig manufacturer Dimples, is already causing excitement among customers.

“This wig really is different,” she said speaking from the Saddlergate store. “The hand-made mesh makes the wig feel lighter and softer and the superfine double monofilament gives a totally natural look. All-in-all it looks real and is incredibly comfortable to wear.

“In fact those customers who have invested in one of the new range tell me they are so comfortable they actually forget they are wearing a wig.”

And that level of comfort, explained Hazel, is crucial for those whose medical conditions, which can include cancer and alopecia, cause them to lose some or all of their hair.

“When I started out in this business three and a half decades ago, wigs were far less comfortable to wear than today,” she added. “ Thankfully manufacturers like Dimples have made great strides which is great news for all those who suffer hair loss.

“My years in the wig business have taught me how debilitating hair-loss can be for many women. Providing them with a comfortable wig that looks realistic can give them a new lease of life.

“It certainly gives them the confidence to go out into the world and get on with life. Seeing the positive effect that a comfortable and well-fitting wig can bring makes my job very satisfying.”

Hazel is now offering hair-loss sufferers in the Derby area the opportunity to try the new Premier Feather collection range at no obligation.

“I’m so confident about these new wigs that I’m all those who visit my store the chance to try a wig on a see for themselves how lightweight and comfortable they are,” she said.

To take advantage of the trial call Hazel at Headlines on 01332 367318