New UK e-Commerce for Vetri delle Venezie

May 18, 2011 - PRLog -- Vetri delle Venezie, Vetrerie Riunite SpA Business Unit and the market leader in kitchenware and home accessories of glass, embarks online with the new e-commerce site created for users in the UK. With a simple click at http://www.vetridellevenezie.co.uk/, even British customers who love Made in Italy design will now be able to purchase catalog articles online and browse through the new 2011 collections.
The idea of creating a new site stemmed from the desire to have a direct channel to fans of the transparency of glass and design Made in Italy. The proposals of Vetri delle Venezie, marked by high standards of quality and original design, range from wine and water glasses to decanters, cakestands for desserts to plates and platters made of glass, interior accessories such as vases and centrepieces.
The CEO of Vetrerie Riunite SpA, Ing. Alberto Maria Foresti, really believes in this project which sets out to take every opportunity to succeed in this economy, reflected in the lifestyle of consumers:
“Vetri delle Venezie is well positioned to benefit from new trends, with its slogan “not your everyday glass”. Acknowledged as a trend a decade ago, the hunker-down trend is gaining strength. Consumers’ emphasis on home centered lifestyles is driving the trend, now called “uber-cocooning”. Potential opportunities are vast in houseware. Consumers are flocking to e-commerce, where social persuasion and collaborative consumption are leading trends. Modern consumers want “social proof” and reassurance from others in the form of a positive review and shared link. One expert says that the group-think revolution is “a force that’s bound to transform business, consumerism and the way we live.”
At this new English portal, customers will be able to choose from the wide range of items designed by Vetri delle Venezie, the item that best meets their needs in terms of taste and convenience and buy it directly online. The site is built with graphics and techniques that make navigation easy and intuitive for customers. The layout includes a series of features that help customers find products, such as a vertical navigation menu with a list of the catalog items. This allows you to easily identify the type of products you want.
The homepage welcomes visitors with compelling images, highlighting the latest products. Users are also given the opportunity to download the product catalog in pdf format. Intuitive and easy to navigate the new E-commerce website will quickly become a reference point for all those who love glassware and tableware in the United Kingdom.
New web pages are a window that is always open, 24/7, showing the world of Venetian glass: the online shop is a comprehensive tool to stay informed, quickly and completely, about the latest items, new collections and everything that revolves around this Venetian company. Here you can also purchase products and conveniently receive them at home.

E-commerce Site UK: http://www.vetridellevenezie.co.uk/
Email: ecommerce@vetrerieriunite.it