‘Grow your business in Disney style’

Noventum Service Management together with the Association for Service Management International and Mikrocentrum; will be having the first conference of its kind in Europe, in the area of Service Economics.
 
May 17, 2011 - PRLog -- Walking around in one of the Disney theme parks, makes you feel like you are part of a ‘picture perfect’ movie. Every employee in the park is trained to give you the most perfect experience, and everywhere you walk you see thrilled people. Disney delivers the branded customer experience. This makes Disney the perfect example of a company that operates in a customer-driven way.

At Disney they carefully design and manage the customer’s service experience. Business managers can use the same methods. Should we now all put on our Mickey Mouse suit? Not quiet, but business managers should be aware that the value for customers is in the total experience, and not only in the end result. As more than 70% of Gross Domestic Product in high-income countries consist of services, the economic importance of superior customer experience is obvious. In fact, 87% of all GDP growth in the past decades is generated by new service business.

On June 16 and 17, 2011 the first Service Economics conference will be held in Amsterdam, The Netherlands, with its key aim to provide insight and practical methods on how to succeed with services.  For further information visit:
http://www.service-economics.com

To purchase Noventums book Service Economics, please visit:
http://www.amazon.com/Service-Economics-Profitable-servic...

Press contact:
Jenny Tryfonos
Noventum Service Management Consultants

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Noventum Service Management is specialised in Strategic Service Management, assisting large and medium size businesses to differentiate their service offerings. Our global research activities provide the resources to help our clients innovate and add value to customers.
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Page Updated Last on: May 19, 2011
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