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Follow on Google News | If You Want To Sell, Generate Sales MomentumElm Grove, Wisconsin, May 2011 – FutureOffice Network’s Craig J Davidson, CEBS, writes a new article posted in Employee Benefit Advisor, “If You Want To Sell, Generate Sales Momentum.”
By: Davidson Marketing Group I would rather be poked in the eye with a sharp stick than sit through a humdrum and aimless sales presentation that goes nowhere. What needless pain that is. There is something to say for sales momentum and pursuing a goal in everything you say and do. Sales momentum is the process of creating and maintaining excitement in a buyer with the goal of making a sale. Its power is greatly underestimated. This month, let's take a close look at this important function. Good sales momentum can help your buyer focus on the fast track to what you are trying to sell. There is a flip side to good momentum - and it's not a good thing. Poor sales momentum is tantamount to boring your buyer and creating a lackluster experience. This is not the stuff of which winners with big books of business are made. Winners skillfully create and maintain good sales momentum throughout the sales cycle. To read the complete article, visit: http://eba.benefitnews.com/ Sign up to receive these articles electronically: janek@davidsonmarketing.com About the Publication Employee Benefit Adviser is owned by The Benefits Group of Source Media and is written for employee benefit brokers, advisers and consultants. The Benefits Group is the leading information resource for the ever-changing HR & Benefits marketplace. About the Author Craig J. Davidson, CEBS, is Principal of Davidson Marketing Group, LLC and the inventor of FutureOffice Network. Davidson’s insurance and employee benefits expertise helped him build a sales technology company that supports insurance brokers and other professionals who want to differentiate their sales message and presence in a marketplace. About FutureOffice Network FutureOffice Network is Davidson Marketing Group’s flagship product with approximately 11,000 active users. It is a set of value-added sales tools for professional service providers that offer a web-based human resource communications platform to their clients. The tools streamline client’s workflow and include employee benefits, employment law, human resources, compensation rules and employee communications. http://www.futureofficenetwork.com End
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