The Kitchen & Bath Industry’s First Smart Phone App Released for iPhone & Android

A free app providing consumers access to over 15,000 kitchen & bath professionals. Using geo-location services, the user can locate professionals in the immediate vicinity – making this the perfect tool to use while the homeowner is out shopping.
By: Philip Zaleon, Partner
 
April 30, 2011 - PRLog -- Chapel Hill, NC – April 30, 2011 – The Kitchen & Bath Channel announced today the official release of The Kitchen & Bath Channel Smart Phone/Mobile App for the iPhone and Android platforms. The Blackberry version is currently under review and is expected to be released shortly.  The Android app is available at the Android Marketplace (https://market.android.com/details?id=com.kitchenbathchannel.android&feature=search_result)
and the iPhone app at iTunes (http://itunes.apple.com/us/app/the-kitchen-bath-channel/id430408235?mt=8&ls=1).  

This free app provides homeowners with immediate access to over 15,000 kitchen and bath and remodeling professionals.  Employing smart phone geo-location services, the user can immediately locate professionals within a 50-mile radius of their current location – making this the perfect tool to use while the homeowner is out shopping.
Additionally, the app is great research tool with a multi-function search engine that allows searches in over 10 different ways including by the room to be remodeled, product, professional specialty and more.

The Kitchen & Bath Channel is a joint venture between 36-year veteran of the kitchen and bath industry, Max Isley, CMKBD of Hampton Kitchens (Raleigh, NC), and Z promotion & design (Chapel Hill, NC) founder and president, Philip D. Zaleon.

“After almost 40 years of kitchen and bath sales, it was clear to me that consumers spend a lot of time researching kitchen & bath firms, often taking the recommendation of friends, neighbors, or family members.   Frequently, this initial research results in frustrating or incorrect choices.  As they exit the doors of the firm they THOUGHT they would use, the need to visit additional firms is obvious.  In the distant past, they grabbed the Yellow Pages… today it’s the mobile phone.  And this app allows the kitchen and bath professional to get their message into the hands of consumer WHILE they were out shopping, in the buying mode and in the area,” said Max.

Phil added, “As the latest tools in the Kitchen & Bath Channel marketing suite, the website (http://kitchenbathchannel.com/index.html) provides the consumer a comprehensive research tool, while the mobile apps provide the ability for instant ongoing research while shopping.  The kitchen and bath professional has the ability to post videos and photos to the app, while hyperlinking their address to Google maps for instant directions, their phone number for automated calling, and their web address and email account.  There has never been a more direct route to a kitchen and bath professional.”

The Kitchen & Bath Channel website (http://kitchenbathchannel.com/index.html) provides all industry professionals the ability to purchase an annual subscription providing marketing advantages beyond the standard listing.

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About the Kitchen & Bath Channel:

The Kitchen & Bath Channel is a dual-purpose suite of cross platform, multi-delivery tools highlighting the Kitchen and Bath Industry. The suite consists of a directory-based, research website, a YouTube Channel and Smart Phone, Mobile Apps for the iPhone, Android and Blackberry platforms.

For the consumer, ready to remodel or build their new kitchen, bathroom or other space, The Kitchen & Bath Channel is a research tool. The website provides a starting point to find qualified kitchen and bath professionals in their area. The YouTube Channel allows them to see some of the latest and greatest designs from around the country and world. In addition, the Smart Phone Apps helps them locate and research professionals while they are "on the go" shopping.

For the Kitchen and Bath Professionals, the entire suite becomes a must-have market tool, guiding the consumer directly to their showroom door.
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