PRLog (Press Release)
Shel Horowitz, Green Guerilla Marketer
- Apr. 27, 2011 -
Celebrate the Earth and Green Marketing with Biz Buzz host Becky Cortino, in an insight-filled interview with marketing consultant Shel Horowitz, primary author of Guerrilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your Planet, specializes in strategies and materials to reach green, socially conscious consumers with marketing that has THEM calling YOU.
Shel also writes the Green And Profitable and Green and Practical monthly columns. An environmental activist all the way back to the early 1970s, he lives in a 1743 farmhouse that may be the oldest solarized house in the United States.
Catch the show on Thursday, April 28 streaming L-I-V-E 1PM ET – Noon CT – 10AM PT — or the recorded program from the archive.
Biz Buzz Show link: