Markomm does PPC and SEO for The Roofing Company of Hampton, Virginia

April 22, 2011 - PRLog -- The Roofing Company and Markomm have entered into an agreement where Markomm, an Internet Marketing Firm, will provide both SEO and PPC services to The Roofing Company.  This will help them have a stronger presence on the search engines.

Consumers today live in the information age.  Anything they are looking for is at their fingertips and easily searchable through Google, Bing, Yahoo, etc.  More than 97% of all consumers stay on the first page of Google.  For this reason, it is becoming more important for business owners to have a strong presence with Google, Bing, Yahoo, etc.

Markomm will be focusing on two different approaches for The Roofing Company:

SEO (Search Engine Optimization)

PPC (pay-per-click)

SEO (search engine optimization) has two primary focuses; On-site and off-site optimization.  The purpose of on-site optimization is to develop the right level of content, title tags, site maps, etc. to be friendly to the search engines.  Off-site optimization is a link-building process focused on bringing credibility to the website.  Search Engine Optimization could take up to 3 months to ‘see’ results.

The PPC (pay-per-click) program has a much more immediate impact; 24 hours.  Pay-per-click ads are predominately displayed across the top and down the right hand column of the search engines.  Pay-per-click focuses on a variety of keyword and keyword phrases that trigger a custom ad.  When a user clicks on the ad, they are directed to the appropriate page on the website.

“We’re really excited about implementing these two different approaches.  We’ve been working with The Roofing Company for several weeks now and they’ve already reported some nice gains in leads.”  Commented Jeff Hensiek of Markomm.  “In our 11 years of business, we’ve seen these two techniques (PPC and SEO) pull the largest response for our clients.  They also provide the best ROI (Return on Investment) for their marketing dollars.”  

Pay-per-click advertising and Search Engine Optimization are two critical elements of an Online Marketing Plan.  Markomm will be implementing these techniques immediately.  Both of these approaches will help to give The Roofing Company a strong presence on the first page of the search engines.

About The Roofing Company:

The Roofing Company provides a full range of roofing, window, siding & trim, and gutter products for new construction, existing construction, repair and remodeling. The Roofing Company services the Hampton Roads and the Virginia Peninsula region including the cities and counties of Chesapeake, Norfolk, Virginia Beach, Portsmouth, Suffolk, Franklin, Hampton, Newport News, Williamsburg, York County - Yorktown, Poquoson, and Gloucester.

http://www.TheRoofingCompany.com/

About Markomm:

Markomm is an Internet Marketing Firm with offices in Denver, Colorado and Virginia Beach, VA.  Markomm focuses on SEO (search engine optimization), PPC (pay-per-click), Local Listings and Social Media.  

http://www.markomm.com

Contact:
Jeff Hensiek, VP of Sales & Marketing
Markomm
303-679-6083
http://www.markomm.com

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Markomm is a complete internet marketing firm focusing on Search Engine Marketing (SEM), SEO (search engine optimization), PPC (pay per click), Business Listings, website conversion, and more.