Tauzer Apiaries announces Sola Bee Farms while slowing down effects of Colony Collapse Disorder

April 22, 2011 - PRLog -- Woodland, CA - Tauzer Apiaries introduces a new division, Sola Bee Farms, after successfully slowing down the effects of Colony Collapse Disorder (CCD). A new 'green' brand, launched in March 2011, Sola Bee Farms offers a line of sustainable, natural bee related products, including the launch line of regional honeys and beeswax candles which will be available on the market shortly.

One of the earliest bee yards to experience CCD, Tauzer Apiaries engaged in a series of innovative approaches to combat CCD's effects. Rotating hives regionally, and allowing hives to pollinate the natural environment, Tauzer Apiaries made sure the bees were getting the nutrition they needed, and minimized hive fatigue – both contributing factors to CCD. "Bees are agriculture's canary in a coal mine," Trevor Tauzer, President of Sola Bee Farms explains. "When Colony Collapse Disorder started happening, we realized we needed to take steps to ensure that our bees stay as healthy as possible." Tauzer Apiaries’ healthy hives were producing high-quality honey, and with the vision of Trevor Tauzer, Sola Bee Farms was born. Tauzer recognized the benefits of the tasty honey and all-natural beeswax as a business opportunity that took full advantage of Tauzer Apiaries’ eco-mission.  

Sola Bee Farms continues to address Tauzer Apiaries’ promise to sustainability as well. Employing solar power to run all their processing facilities, Sola Bee Farms utilizes all the byproducts of harvesting in their goods, minimizing waste and need for additives. For their packaging, Sola Bee Farms partnered with UNIT, a sustainably driven brand studio, to create low-waste design, glass with recycled content, soy based inks on 100% recycled paper.

Sola Bee Farms sees an opportunity to use their high quality, hand crafted bee goods to advocate conservation and the benefits of bees to the environment. "Sola Bee Farms came into being as the direct result of sustainability in action at a time when CCD was threatening to wipe out beekeeping," Trevor Tauzer says. "As we do our part to make CCD a thing of the past, we look forward to growing the Sola Bee Farms brand through our environmentally friendly practices.”  

About Sola Bee Farms:
Sola Bee Farms is an environmentally friendly, family-owned brand developing hand-crafted, premium bee goods. Based in Woodland, CA, Sola Bee Farms is a division of Tauzer Apiaries and was founded in 2011. Sola Bee Farms was created with the goal of bringing healthy, sustainably harvested honeys and other bee goods to consumers while educating them on the benefits of bees and advocating sustainability.  Sola Bee Farms is dedicated to the environment, employing solar power to run their processing facilities, and utilizing the byproducts of harvesting in their goods. Sola Bee Farms currently offers three honey varietals for sale through various retailers and is launching a line of beeswax candles later this year. To learn more about Sola Bee Farms, visit their website, http://www.solabeefarms.com.

About UNIT:
UNIT is a multi-disciplinary Brand Strategy and Graphic Design firm with a simple goal — help brands reach their full potential. Founded in 2006 by Ann Jordan and Shardul Kiri, UNIT believes that the whole really is greater than the sum of its parts. UNIT's holistic approach drives business transformation by focusing on intense client collaboration and uncompromising creative excellence.

Understanding the importance of developing solutions that translate to all communication mediums, UNIT's work covers a full spectrum of branding services, including logos, websites, environments, marketing collateral, packaging, applications, strategy, copywriting and trade shows.

Based in San Francisco, UNIT has a diverse client base that includes Toyota, Herbalife, Harry & David, Old Navy, and Amgen.

UNIT is a member of AIGA, the professional association for design, and the Designers Accord, a coalition of designers, educators, and business leaders working together to create positive environmental and social impact. To learn more about UNIT partners, visit their website, http://www.unitcollective.com.