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Follow on Google News | Companies using social media are making more moneyMarketing Matters, the integrated marketing agency in Poole, gave a presentation at the first ‘Signature Breakfast’ event this week, hosted by the Dorset Chamber of Commerce & Industry, on ‘Companies using social media are making more money’.
By: Jenny Pearce The presentation by Simon Veale, Managing Director of Marketing Matters, and Zoe Hiljemark, PR Account Director, outlined examples of how social media channels – such as Facebook, Twitter, Linked In and You Tube – are increasingly being utilised by businesses around the world to boost revenue. It highlighted how social commerce - online sales generated within social media channels – can directly be linked to proactive social media activity. Simon Veale said: “Undoubtedly social media presents an exciting opportunity for business. If used correctly it is a tool for building brand awareness, improving customer service and increasing customer engagement, as well as facilitating research and creating e-Commerce opportunities. Both business-to- Marketing Matters launched its new website (www.marketing- Peter Scott, Chief Executive of Dorset Chamber of Commerce & Industry, said: “Marketing Matters is operating at the cutting edge of marketing communications, and their presentation clearly demonstrated that social media marketing can deliver a measurable and significant return on investment.” -ENDS- Contact details Zoe Hiljemark, PR Account Director / Jenny Pearce, Senior PR Account Executive E-mail: zoe@marketing- Tel: +44 (0) 1202 777111 / +44 (0) 7770 924439 Address: Marketing Matters, Unit C, Acorn Business Park, Ling Road, Poole, Dorset, UK, BH12 4NZ Please follow us on Twitter at http://twitter.com/ End
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