Daisy Lowe swimwear collection for Peacocks makes fantastic media splash

April 13, 2011 - PRLog -- The launch of Daisy Lowe’s new swimwear collection for Peacocks is causing a real buzz in all the right areas of the fashion industry and media with some amazing hits in last night's Metro, and also the Telegraph online and Metro online. Look magazine’s latest issue also dedicates nearly a full page to Daisy’s much anticipated swimwear collection, and Peacocks orange shift dress from the women’s clothing range features on the front page of the magazine.

Last night's Metro features news of the collection with a model shot of Daisy Lowe showing off the 50’s monochrome swimsuit to stylish effect. The Metro online also features Daisy Lowe’s swimwear collection for Peacocks, making mention of the range’s affordability:  “The model's range aims to offer consumers a chance to buy designer swimwear at a fraction of the cost - with pieces costing £18 or less.”

Meanwhile, the Daily Telegraph online features four studio shots of Daisy Lowe modelling her new swimwear collection with a write up about the new range, while Daisy also models items from her mum Pearl Lowe's collection for Peacocks.  

In the new edition of Look magazine, the fashion section devotes almost a full page of its We Need It Now pages to the new Daisy Lowe swimwear collection including two model shots.

Look magazine also features Peacocks orange shift dress on its front cover, and within the issue too, as a perfect high street alternative to Kate Bosworth’s dress.

And finally: in Look magazine Peacocks red Beatrice bag is a hit in its high street catwalk feature.

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Peacocks are a leading value fashion retailer based in the UK. See the website http://www.peacocks.co.uk/ for more information.