House Research Institute Launches "Sound Choice Video Essay Contest"

April 12, 2011 - PRLog -- New York and Los Angeles – April 12, 2011 – The House Research Institute (HRI) announced that it has launched a video essay contest as part of its "Sound Rules! Sound & Hearing Celebration Events” for teens, which will occur at the Directors Guild of America (DGA) Theatre New York on May 4th and Los Angeles on May 12th.

As usage of handheld electronic devices, video games and mobile music players increases among teens, making the right choices to preserve healthy hearing becomes increasingly important. The "Sound Choice Video Essay Contest" encourages teens to visit the EarBud site [http://www.earbud.org] to learn about healthy hearing, and then submit entries via YouTube describing the importance of maintaining healthy hearing practices.

Between now and April 30th, teens can submit their videos on the SoundRules.org Website; early entries are encouraged. A selection of the videos will appear on the SoundRules.org Website prior to the event, and winning entries will be eligible for prizes including a custom electric guitar signed by Paul Stanley, a special VIP package to see Rihanna in concert, a pair of top-of-the-line Sennheiser noise-cancellation headphones, and many other prizes. As part of the event, the winning video entry will be personally introduced by rock superstar Paul Stanley, from the legendary band KISS. Download the official contest rules here.  

House Research Institute is a leading non-profit, formerly known as House Ear Institute, dedicated to improving the quality of life for people with hearing loss and related disorders through scientific research, patient care and the sharing of knowledge.
The "Sound Rules! A Sound & Hearing Celebration Events” -- part of HRI's healthy hearing teen initiative "It's How You Listen that Counts®" which has educated millions of teens around the world since 2006 -- will feature a fun-filled, information-packed agenda while addressing the pervasive issue of noise-induced hearing loss among teens.

According to a recent study published in JAMA, one out of five teens suffers from hearing loss -- a 30 percent increase from just 15 years ago. More than one third of these cases are caused by over-exposure to sound levels above 85 dB. For complete event details and teen registration, visit www.soundrules.org.