Trabasack wins NAIDEX Style Award

Trabasack the unique carry bag that is also a lapdesk, wins a Style Award at NAIDEX National NEC, the UK's largest exhibition for independent living. Judged by television presenter and wheelchair basketball player Ade Adepitan.
By: Duncan Edwards
 
April 11, 2011 - PRLog -- Quorn Company Equip-able Ltd is celebrating again after being recognised for their attractive consumer designs. Their award winning lap desk and bag, Trabasack, is a unique carry bag that can be used on your lap as a desk or table. Last week they were thrilled to find that they were picked as one of the top 'Stylish' products of thousands seen at a Naidex International Healthcare show.

“Designed by a busy mum and 'design for all' enthusiast Clare Edwards, Trabasack appeals to people of all ages and abilities and really stands out for stylish usability.” said Director Duncan Edwards

Traditional, lap trays and lap desks are not usually known for their fashionable appeal, however, the beanbag tray or table with a pillow under it has been replaced by a new cool innovation: the Trabasack (http://www.Trabasack.co.uk) or lap tray bag.

Many products that help people with disabilities are often ugly or clinical rather than attractive or trendy. But there is a growing demand for independent living solutions that deliver on appearance as well as function. Equip-able Ltd are part of a growing movement of companies that know that consumers believe that eye pleasing design and function are equally important. This year at the Naidex National (5-7th April, Birmingham NEC) a new Award was launched to find the most aesthetically pleasing items on offer.

The Naidex Style Awards judges browsed the exhibition stands looking for products that enhance the lives of users without compromising on looking good. Searching for exhibitors such as Equip-able Ltd, that will go the extra mile to ensure that their products are visually appealing as well as improving the independence and comfort of consumers.

The judges were television presenter and wheelchair basketball player Ade Adepitan, co-founder of Enabled by Design Denise Stephens and independent occupational therapist Nikki Chapman. All three are passionate about finding well-designed assistive equipment and believe that great style is always achievable no matter what your disability.

"We were hopeful to be noticed for the award as Ade had previously presented designer Clare, with a BHTA Independent Living Design Award in 2009." said Duncan Edwards co-founder of the award winning company.

Describing the aim of the award, Event Director Liz Virgo commented, “We feel that the Naidex Style Awards will show all visitors that it is possible to find stylish solutions for independent living, something that is becoming increasingly important. People are not only looking for products that function well and make life easier, but also products that look good, be that items of clothing, home equipment or mobility aids.”

The winners of the award were announced at 2.30pm on Wednesday (6th) of Naidex in the Inspiration Lounge, NEC Birmingham. Equip-Able were delighted to be placed as runner up for the Style Award, pipped only by an inclusive shower range from Phlexycare.

"We shall be proudly displaying this award." said Duncan "Our designs are functional and attractive and used by a growing range of customers. As well as helping people who are wheelchair users, our biggest sales are to people using them for laptop bags, crafts and art and children using them in buggies and car seats. We also have a growing following of students and musicians since internet sensation Brett Domino began using Trabasacks in his videos. http://www.youtube.com/watch?v=xTwweLJ78KE



Equip-able Ltd have two new products being prototyped and hope that  Trabasack will be stocked by a major High St retailer.  Trabasacks are available to purchase via their website http://www.trabasack.co.uk/shop

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Equip-able Ltd is an award winning innovative design company based in Leicestershire, U.K. A social enterprise; our aim is to promote social inclusion. We offer our customers, British designed, affordable, products that are useful to everyone.
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Source:Duncan Edwards
Email:***@trabasack.co.uk Email Verified
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Tags:Laptop Bag, Trabasack, Healthcare, Wheelchair, Disability, Style, Design, Naidex, Award
Industry:Fashion, Health, Business
Location:Loughborough - Leicestershire - England
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