A CAUSE TO CELEBRATE: VEGANBURG IS WORLD’S FIRST
VEGAN FAST-FOOD OUTLET!
GREAT-TASTING, PLANT-BASED MEALS PAVES THE WAY TO SAVE OUR PLANET!
March, 2011 (Singapore)
With its doors officially open on the magical date of 10.10.10 (last year’s One Day on Earth campaign: a day of positive action for climate change), Veganburg launched its burgers with a bang.
The first of its kind in Singapore, this new fast-food concept founded on a plant-based diet has the intention to save the world, one burger at a time. Their slogan “Once Bitten, Twice Wise” extols the virtues of going meat-free at least one day a week. Alex Tan - founder and creator of Veganburg – firmly believes that everyone can play a part in inducing change for good, just through this one easy step.
“We are not asking everyone to become vegans or vegetarian but to just consider committing to a meat-free day once a week for a start,” says the Burger Director of Veganburg, who has been a Vegan for 14 years for reasons of health and world issues.
“Hopefully given an awareness of how a meatless diet will have a positive impact on our planet, more people will eventually make the responsible choice of having meat perhaps only on weekends or special occasions, much like the way our ancestors did in the 1950’s.
Animal agriculture accounts for some of the most pressing environmental problems we are facing today, such as greenhouse gas emissions, loss of biodiversity and pollution in general.”
What better way to go meat-free than with delicious and healthy burgers ranging from their Tangy Tartar creation to the toothsome Char-Grilled Satay concoction, designed for local tastebuds? With preservative-
The funky industrial-safari inspired décor of the corner outlet in the quiet, laidback enclave of Eunos is already a welcome haven for regulars in the neighbourhood and even those who live further away.
Veganburg is in the process of expanding through a franchise scheme so that there will be more outlets on the island to support their meat-free revolution. The outlet also delivers to households and organisations in the immediate vicinity with an aim to establish an island-wide delivery service by 2012.
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Veganburg
44 Jalan Eunos
Singapore 419502
Open to the public from 11am until 10pm daily
For events and catering, telephone (65) 6844 6868 or fax: (65) 6844 1021
For more information, please visit www.veganburg.com
For interviews, hi-res images and other media-related enquires:
Ana Ismail-Ow
Burger Relations
Email: pr@veganburg.com
Mobile: (65) 97919847
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We used to think that plant based diet is impossible. Compelled by our love and respect for planet earth, as well as a desire for a healthier lifestyle, we decided to do something radical. Since making that step, we have never turned back. Our mission is to inspire and excite the world in introducing plant based diet into their lifestyle, as a form of sustainable diet and means of restoration for our global environment!
Follow this treasure map to discover a trove of wholesome goodness: http://www.veganburg.com/
