Not long ago, industrial ice manufacturing plants produced almost all of the ice in the United States. As technology has advanced in the past 50 years, the statistics have completely changed. Today, commercial and residential ice makers account for more than 95 percent of all ice capacity in the United States, which is estimated to be over 1 billion pounds per day. Retailers have spent countless dollars installing commercial ice makers, leading to the consolidation of the industrial ice sector. Unfortunately, quality control standards for commercial and residential ice makers have not kept pace with this rapid growth.
New England Ice is focused on marketing ice products that are significantly safer than those made either commercially or in the home. New England Ice will exceed consumer and retailer expectations for food quality while providing both “all-purpose”
While New England Ice’s quality control standards will be second to none, focus on environmental sustainability will also be a driving force behind the brand’s growth. “Our group’s diverse strengths in all aspects of ice manufacturing puts us firmly in the strongest position to develop and market a safe, sustainable brand of ice that people can trust,” said Joe Lillis of Cape Cod Ice. “It is only fitting that in New England, birthplace of the world ice industry in the 1800’s, this new quality driven brand is unveiled.”
# # #
Next Set is a full-service agency with excellent media contacts. With more than a decade of experience in local and national public relations campaigns for a variety of clients, Next Set understands the mindset of the media and the needs of its clients.