Despite glowing recommendations from some of the country’s most trusted independent financial websites, articles in newspapers and features on radio and TV, all singing the praises of cashback, the number of people using money saving sites to shop online are still in the minority (less than 12%) although the figure is growing. Astonishing given the potential to make a significant reduction in their shopping costs at no risk at all.
When times are tough, recession is in the air and job-cuts are in the news, any ways to make money go further are welcome, yet people are wary and sceptical and need convincing about a system that could save them an average of 8% on their online shopping costs.
At first glance, the concept of cashback leads to furrowed brows as the uninitiated struggle to comprehend how it can be possible to earn money on what they would have been buying anyway. When friends and family start singing the praises of their favourite site they start to take notice and natural curiosity leads them to investigate further.
For anyone who has ever bought anything online; from DVDs to holidays and from clothing to car insurance, the process is all too easy. The extra click of logging on to Top Cashback before they go to their favourite merchant is little effort for the return it brings. Devotees of cashback sites are proud of the hundreds if not thousands of pounds they have saved. They see themselves as the intelligent shoppers, using technology to compare prices, get the best deal and earn themselves money on what they would have bought anyway.
Oliver Ragg one of the Directors and founding partners of Top Cashback remarked “We’re delighted that so many people use our site to save money but there are still a lot of online shoppers who need to be convinced how safe, sensible and simple it is to use Top Cashback. It’s not an April Fool hoax, you really can get money for nothing.”
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Date: 1 April 2011
Issued by Duncan Robb
TopCashBack is the UK’s biggest cashback website. For further information call Duncan on 0207 1939 029 or email firstname.lastname@example.org
Notes for Editors:
Top CashBack is the UK’s No 1 Free Cashback Website. Retailers pay a referral commission for any purchase made on their website via topcashback.co.uk but rather than keep this commission, Top CashBack passes 100% straight back to the customer as ‘cashback’
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About Top Cashback: The UK's Biggest Free Cashback Website with 1,000,000 members and almost 3,000 affiliated merchants.