Hagn will oversee the account service team, develop overall strategy and direction for digital solutions and interactive services, and support the marketing initiatives for the agency and its clients. He'll employ his 12 years of experience as an integrated marketing specialist and will develop, drive and optimize multi-channel marketing programs.
"James spent the past five years working for San Francisco-area digital ad agencies, where he developed and executed digital strategy solutions for some of America's best companies - including Cisco WebEx, Walmart, and eBay. His sophisticated expertise and unparalleled resources will ramp up our services to an entirely new level," said Matt Golden, managing partner, Reese.
Prior to joining Reese, Hagn served as the account director for Swirl Marketing, San Francisco, CA, on key clients including Walmart, Cisco WebEx and AARP Delta Dental. He grew online direct response and media programs, oversaw outreach campaigns (including paid and social media blog strategy, and developed integrated, well-measured campaigns to drive sales.
At Haggin Marketing, Mill Valley, CA, Hagn was the lead account director on eBay Seller Development Business unit where he managed online and offline creative development. He also chartered and grew their Interactive Team now services all agency accounts
Additionally, Hagn's extensive background include project and account marketing positions in companies including The Gap Inc., San Francisco, CA; Kaiser Permanente, Oakland, CA; Providian Financial, San Francisco; The North Face Inc., San Leandro, CA.
Hagn earned his bachelor's degree from Hartwick College in Oneonta, NY.
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Reese is a full-service integrated Advertising and Public Relations firm that delivers a unique approach to gaining insights, inspiring creative solutions and measuring results. The agency integrates strategic thinking with marketing communications, including advertising, public relations, social media, interactive services and web design, market research, and media planning and buying. Founded in 1982, Reese serves both B2B and B2C clients and is an active community supporter.