The objective of the research is to understand UK travellers’ opinion regarding products that would help traveller when abroad in non-English speaking countries. The research presents an insight into the different features that could have this kind of products. This questionnaire was primarily created for the purpose of gaining valuable insight into English speaking traveller point of view regarding their need for assistance when abroad. It was used to determine:
• The travellers interest for products which help regarding medic, language interpretation and personal effects tracking
• In which circumstances travellers would need this kind of products
This particular research is of importance to individuals or companies which are in the travel industry or companies that would send their employees to non-English speaking countries.
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Marketest is a leading online market research company for business start-ups. We primarily work for start-up entrepreneurs and companies launching a new product or service.
