Shane Redding, MA Cantab, Hon. F IDM, an independent consultant and Managing Director of Think Direct, has over 20 years international B2B direct marketing experience. Redding is an honorary fellow of the Institute of Direct Marketing and past chair of the IDM’s B2B council. In addition to her consultancy business, Shane also holds a number of other non-executive directorships and board advisory roles including Livingstone Partners, Cyance, and Market Makers.
Paul Thomas, managing director of Lead Forensics said: “Shane has a wealth of B2B experience in data, analysis and direct and digital marketing which will be instrumental in shaping our agressive growth strategies. Our Lead Forensics, lead generation technology, clearly resonates with the diverse needs of the B2B community in providing intuitive solutions and powerful ROIs. As such we are expanding rapidly and need to bring in the best B2B business brains to help accelerate and support our vision”.
Redding added: “I am thrilled to be working with Lead Forensics to help develop this powerful new tool in b2b lead generation and customer analytics. As a business-to-
Note to Editor:
About Lead Forensics
Founded in 2008, Lead Forensics is a leading specialist in online B2B lead generation. Lead Forensic technology enables users to access real-time customer and prospect intelligence by uncovering new and lost website sales opportunities. This highly intelligent software provides organisations with detailed website visitor data, designed to increase sales conversions and generate greater return on investment from marketing spend. Lead Forensics serves the UK and international B2B industries from Manufacturing, IT, Financial Services, Professional Services and Corporate Hospitality, to Digital Marketing Agencies, Media and Publishing. Customers include Dun & Bradstreet, ISIS, Panasonic, Aviva, Celtic Manor and ITV. Lead Forensics is a privately held company, based in central London.
For further information, visit www.leadforensics.com, email email@example.com or call +44 (0) 207 206 7293.
For PR and media enquiries contact:
Lucy Bridle, Herd Public Relations, E. firstname.lastname@example.org
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Founded in 2008, Lead Forensics is a leading specialist in online B2B lead generation. Lead Forensic technology enables users to access real-time customer and prospect intelligence by uncovering new and lost website sales opportunities.