MediPurpose® Unveils Logo for New Advanced Wound Care Product Line, MediPlus™

Feb. 24, 2011 - PRLog -- ATLANTA – MediPurpose® today unveiled the brand logo and name for its new comprehensive line of advanced wound care products, MediPlus™.

Created by Swiss graphic designer Marian Chin, the unique blue and white MediPlus logo features a stylized letter “i” that integrates an iconic bandage motif. Along with the full-size logo, the stylized “i” will also function as an abridged logo for the wound care product line’s brand identity.

Chin had previously designed MediPurpose’s corporate logo, as well as the SurgiLance® safety lancet and babyLance® infant heel incision device brand logos.

Created in June 2010, the Advanced Wound Care division will expand MediPurpose’s product lines by leveraging their award-winning medical product distribution services and logistics capabilities. These advanced wound care products are another example of the company bringing innovative healthcare solutions to market by leveraging its extensive experience and master distributor relationships.

“Our distribution services capability is a key advantage that MediPurpose offers,” said MediPurpose President Randy Prather. “MediPurpose's focus will be to ensure a quality, comprehensive advanced wound care line that will afford substantial profit opportunities for our existing and new distribution partners who service this market.”

For downloadable artwork and an official list of print and Web color equivalents, please visit the MediPurpose media center at http://www.medipurpose.com/media-center/

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About MediPurpose
Founded in 1999, MediPurpose is a leading medical device company headquartered in Singapore, with offices in the United States and Europe.

Known for its popular SurgiLance® safety lancet and babyLance® heel incision device—and more recently, its MediPlus advanced wound care products—MediPurpose has leveraged its success in the medical device industry to become a master medical product distributor that provides unique solutions for both medical product manufacturers and medical product distributors.

MediPurpose's Innovation division offers angel funding and developmental expertise for new medical device inventors and innovative medical product companies that seek entrance into new medical device markets.

For more information about MediPurpose’s medical products and solutions for inventors, innovators, manufacturers and distributors, please visit http://www.medipurpose.com.