Market Report, "Denmark Telecommunications Report Q1 2011", published

Fast Market Research recommends "Denmark Telecommunications Report Q1 2011" from Business Monitor International, now available
 
Feb. 22, 2011 - PRLog -- Although previously published as an annual report, 2011 sees the introduction of a quarterly update on Denmark's Telecommunications market. This new report, for the first quarter of 2011, contains revised forecasts for the development of Denmark's mobile phone, broadband subscriber and fixed-line telephony sectors through to the end of 2015. Our forecasts incorporate Q310 data published by Denmark's fixedline incumbent operator and the country's largest mobile operator TDC. In December 2010, it was reported that TDC's private equity owners had banked up to US$3.7bn through a share buyback. Our forecasts and analysis also include data published by Denmark's three other mobile operators, namely Telenor Denmark, which is owned by Norway's Telenor Group and Telia Denmark, which is owned by Sweden/Finland's TeliaSonera and Hutchison 3 Denmark, which is owned by Hong Kong's Hutchison Whampoa. Our report also incorporates data published by Denmark's regulator, National IT and Telecom Agency (NITA, or IT- og Telestyrelsen). The latest regulatory data relates to the end of H110.

Based on data publihsed by the country's mobile operators, BMI calculates that Denmark's mobile subscriber base shrank by 1.7% in 2010 to reach 6.7mn at the end of the year. The loss of customers during the year reflects moves by the sector's leading operators to deduct inactive prepaid customers from their networks. BMI believes that 2008 and 2009 saw an expansion in the number of inactive SIM cards as a result of a proliferation of mobile virtual network operators (MVNOs) within the sector. Our latest forecast for Denmark's mobile market assumes that the resale/MVNO sector will fuel growth over the next few years. However, it also assumes that the market will see further moves by the operators to deduct inactive customers. Over the next five years, we envisage annual average growth of just 0.9%. By the end of 2015, we predict there will be just over 7mn mobile subscribers in Denmark, giving the country a penetration rate of around 125%. In addition to a certain number of inactive prepaid, this figure accounts for subscribers using more than one SIM.

The move by Denmark's regulator in May 2010 to issue the operators with spectrum suitable for the provision of Long Term Evolution (LTE) services, marked the start of Denmark's transition to 'fourth generation' (4G) mobile services. Towards the end of 2010, the country's leading mobile operators began to commercially introduce LTE services, while simultaneously outlining plans to extend the reach of these services over the course of 2011.

Meanwhile, the market for traditional fixed-line services based on PSTN and ISDN technology has been shrinking. According to the regulator, Denmark's fixed-line market shrank by 7.6% in H110 to reach 1.905mn. We estimate that there were 1.726mn fixed lines in the country at the end of 2010, equivalent to a penetration rate of 30.8%. The decline of the fixed-line market has been driven by the growing use of substitute services such as VoIP and mobile broadband. Over the next five years, we predict that Denmark's fixed-line market will shrink at annual average growth of 13.9%. By the end of 2015, we expect penetration to have fallen to 17.5%.

Just as a market for traditional fixed-line services has continued to shrink, so too has the market for broadband internet services continued to expand. We estimate that there were just over 3mn broadband subscribers at the end of 2010, equivalent to a penetration rate of 53.8%. BMI's long-term forecast for Denmark's broadband market assumes that xDSL and cable services will decline in relative importance, while mobile broadband subscriptions and connections based on fibre optics will continue to grow in prominence. FTTx growth is expected to be boosted by the deployment of IPTV services while the growth of mobile broadband services will benefit from the deployment of stronger network coverage and faster data transmission speeds. Over the next five years, we predict an average annual growth rate of 6.1%, for Denmark's broadband subscriber base. By the end of 2015, we envisage just over 4mn subscribers equivalent to a penetration rate of 72.3%.

Denmark sits in fourth position in BMI's Business Environment Ratings for Western Europe. With the exception of the Industry Rewards category, Denmark scores above average in all of the categories evaluated by BMI. In the Country Risk category, Denmark has the highest score in the region, with this score reflecting Denmark's stable political scene, as well as a high degree of economic prosperity.

For more information or to purchase this report, go to:
-  http://www.fastmr.com/prod/126857_denmark_telecommunicati...

About Business Monitor International

Business Monitor International (BMI) offers a comprehensive range of products and services designed to help senior executives, analysts and researchers assess and better manage operating risks, and exploit business opportunities, across 175 markets.  BMI offers three main areas of expertise: Country Risk BMI's country risk and macroeconomic forecast portfolio includes weekly financial market reports, monthly regional Monitors, and in-depth quarterly Business Forecast Reports.  Industry Analysis BMI covers a total of 17 industry verticals through a portfolio of services, including in-depth quarterly Country Forecast Reports.  View more research from Business Monitor International at http://www.fastmr.com/catalog/publishers.aspx?pubid=1010

About Fast Market Research

Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

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Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.
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