VQ ActionCare Selected as Underwriter for SIT AND BE FIT™ Season 12

Feb. 14, 2011 - PRLog -- VQ ActionCare, makers of mature adult fitness and lifestyle equipment, is pleased to announce its selection as underwriter for season 12 of the award-winning exercise television series, SIT AND BE FIT™.  Created for older adults and those needing gentle exercise routines, SIT AND BE FIT launches its 12th season today, celebrating its 24th consecutive year on public television. VQ ActionCare was selected as an underwriter, as it shares SIT AND BE FIT’s mission to improve the health and wellness of others through media-based outreach.  VQ ActionCare’s award-winning Resistance Chair is an effective home fitness tool, providing low-impact, at-home exercise and rehabilitation. The chair was specifically created for adults to improve strength, endurance, flexibility and balance from a safe, seated position.

“We are excited to have VQ ActionCare as a sponsor for SIT AND BE FIT season 12,” said Mary Ann Wilson, creator and host, SIT AND BE FIT. “Our national series is committed to promoting healthy aging. The Resistance Chair and SIT AND BE FIT share a mutual vision of providing exercise alternatives to our viewers in the comfort of their own home.”
SIT AND BE FIT began broadcast in 1987, and today, broadcasts to 66 million U.S. households annually on public television (PBS). SIT AND BE FIT is recognized by the National Council on Aging as a “Best Practices” program in health promotion and aging. SIT AND BE FIT is a non-profit organization that produces America's award-winning television exercise series.  Comprised of 20 half-hour exercise shows, each series is carefully researched and designed by Mary Ann Wilson, RN, and a team of physical therapists, doctors, and exercise specialists. Mary Ann’s pioneering work in the field of senior fitness programming has won her international recognition as a leader in the healthy aging movement. The series has earned a loyal following due to its effectiveness in profoundly improving the health and wellness of older adults, seniors, and kids, as well as physically limited individuals and those managing chronic conditions and chronic pain.

“VQ ActionCare is honored to be selected by SIT AND BE FIT as underwriter for season 12,” said Tom Hanson, Director of Sales, VQ ActionCare. “Resistance Chair users at all fitness levels tell us every day how low-impact, seated exercise helps them to lead healthy, active lives. Our sponsorship of SIT AND BE FIT gives us the opportunity to spread the word about the value of exercise at any age.”

For more information about VQ ActionCare and the Resistance Chair, visit www.VQActionCare.com or call (877) 368-6800. For more information about SIT AND BE FIT, visit www.sitandbefit.org or call (509) 448-9438.

About VQ ActionCare:
VQ ActionCare is dedicated to helping mature adults stay active and mobile through high quality products that enable the physical activity they need in order to maintain strength and agility. After two years of research and development, the Resistance Chair® at-home exercise system was born, specifically designed to keep adults active so they can enjoy their daily activities by improving strength, endurance, flexibility and balance. The VQ ActionCare line of home fitness equipment includes the Resistance Chair®, SmoothRider II and GentleRider exercise cycles, shoulder stretching attachment, and instructional DVDs that allow individuals to stay in a safe, seated position for most of the exercises, and employ low-impact resistance bands that are gentle on joints. For more information, visit www.VQActionCare.com or call (877) 368-6800.