IPhone’s Verizon Wireless Launch Holds Great Promise for Text-based marketing

Feb. 10, 2011 - PRLog -- With Verizon Wireless’s much anticipated February 11 launch of the iPhone 4, TXTin.com, the enterprising text messaging marketing company based in San Marcos, CA, believes more consumers than ever will be using Smartphones, thus making it the perfect time for businesses to reach customers on the mobile platform.
“With a whopping 97 percent of text messages being read by smart phone owners, as compared to email, this much anticipated iPhone launch will cement the fact that consumers, now more than ever, will be using Smart phones, and therefore making it the perfect marketing medium on which businesses can reach their customers,” said David Lewis, Director of Marketing at TXTin LLC, a company that helps small and medium sized businesses take advantage of technology previously only available to the largest U.S. corporations.
“It’s the only marketing tool that can instantly and directly reach your customers - anywhere, anytime - at home, at work, or even when they're on-the-go,” said David Lewis, Director of Marketing of TXTin LLC.
Client’s who take advantage of the services offered by this text messaging marketing company, according to the company’s spokesperson, would be able to instantly send coupons, announce specials and discounts, promote sales and events with the simple click of button. “And because text messaging is a highly personal communications tool, it is the most effective way to involve your customers and maintain exposure for your business. It’s better than email, radio, TV and print combined,”.
According to Mr. Lewis, their system was designed to be easy for anyone to use. It is extremely user-friendly and completely web based, so there is no complicated software to install or any technical “know how” involved. If you can check email, then you can send text messages to thousands of people with “point and click” ease.
The service is also cost-effective, because customers can send an unlimited amount of text advertisements to an unlimited amount of subscribers for one low fee. “This is far less than the price of a direct marketing mailing and a fraction of the cost of print, yellow pages, radio and television advertising,” said Lewis.
And speaking of profitability, David Lewis said that text message marketing provides something no other form of advertising can: “Instant Traffic.” He argued that where print coupons are redeemed at less than two percent, mobile coupons have a redemption rate of 15 to 40 per cent every time you send one out. “Text message advertising lets you determine your ROI instantly, unlike any other form of marketing,” he claimed.
Another advantage that text messaging advertising offers is timeliness. “Text message marketing puts your ad right in the hands of customers that want to hear from you. It’s a tool for our mobile generation. It is a timely service that is ripe and ready to meet the needs of a mobile marketplace that is booming in reach, value, and opportunities every day,” said David Lewis.  He added that, however, until now the expense of text message advertising for small and medium sized businesses has been cost prohibitive.
For further information, please contact:
David Lewis
Director of Marketing
TXTin LLC
Phone: (877) TXTIN-77
Email: info@txtin.com
Website: www.txtin.com

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The TXTin leadership team traces their experience back to successful careers with wireless industry leaders such as Nokia, Motorola, Telenav and Verizon Wireless.
It was with these organizations that they mastered the art of wireless marketing, building extensive experience in product marketing, program development, channel distribution, training, project management and customer service.
Realizing a real opportunity to utilize their mobile expertise and help small businesses find a better way to connect with their customers via mass text messaging…
…TXTin Mobile Marketing was founded to take advantage of technology previously only available to the largest U.S. corporations by first deploying mobile marketing in San Diego, CA and now nationwide.