Power Play Energy Gum the NEXT breakthrough in the Energy Market!

Feb. 7, 2011 - PRLog -- 80 Proof, LLC announces the launch of their new product, Power Play Energy Gum.
Power Play Energy Gum the NEXT breakthrough in the Energy Market!
An alternative to energy drinks, each piece of gum is equivalent to a cup of coffee.   Fast acting, giving you the energy boost you want quickly and won’t fill you up like a beverage.  Power Play Energy Gum is available on-line and consumers will be able to purchase by the end of the March at their local Convenience Stores in the Philadelphia, PA market.  
A key benefit of Power Play Energy Gum is the fact it is a gum. The act of chewing releases the caffeine and vitamins into your saliva which is then absorbed through the tissues of your mouth, or Buccal Glands, reaching your blood stream much quicker than consuming energy drinks.  85% of the caffeine is in the circulatory system within the first 5 minutes of chewing and 99% after 10 minutes of chewing.  Comparatively, a beverage can take up to 30-45 minutes to reach your brain, according to the International Journal of Pharmaceutics, November 2001.
Power Play Energy Gum, currently sells one flavor, Sour Orange.  There are five pieces per pack; each piece (1 serving) delivers 80 mg of a proprietary blend of energy, including Vitamin C, Vitamin B complex, as well as Caffeine, each serving is just 5 calories.  
In 2009, 80 Proof, LLC began development on an energy gum which would contain enough caffeine to give you the boost, without providing jitters that other formulas on the market have been reported. The mission of 80 Proof, LLC is to be the alternative to those expensive energy drinks on the market, providing you a quick, convenient boost of energy. While the 80 milligrams (where 80 Proof originates) of active ingredients has remained a constant, the formula has been improved through the addition of vitamins and potassium to assist in cell restoration – especially important when working out.
“As a child I watched my Grandfather make candy in his basement.  Candy was not a hobby but rather his passion. During World War II, he worked with the owner of Charms, Walter Reid, to develop a gum drop that had penicillin in it.  Just like the gum drop acted as a delivery method for the penicillin, each piece of Power Play delivers a shot of energy” said William Stevens, President of 80 Proof, LLC.

Power Play Energy Gum is currently being sold in three locations in Center City Philadelphia, three locations South Jersey and seven locations in Baltimore.  You can also purchase the gum on the website, by visiting www.powerplaygum.com.  Retailers can purchase boxes or cases; each box contains 24 packs and each case contains 12 boxes of Power Play Energy Gum.   Suggested retail is $2.39.
For additional information, contact Erin Weseloh at 609-519-1917 or erin@powerplaygum.com.
80 Proof, LLC is a Baltimore, Maryland based company that owns Power Play Energy Gum.