Casting360 Making its Own Star Turn in 2011

Feb. 3, 2011 - PRLog -- San Francisco, February 2, 2011-- Known for giving others their time in the spotlight, Casting360 (www.casting360.com) is taking the stage to introduce a new mission statement that reinforces the company’s core values and commitment to excellence.  The hot entertainment industry start-up is stepping up its tech industry profile and is in consideration for several high profile awards this year.

Casting360 launched in September 2010 as a resource dedicated to bringing the entertainment industry together with available talent.  Created with actual feedback from accomplished casting directors, filmmakers and television network professionals, the site was designed to address their unique needs. Today, the client base has grown over 1 million users, and hundreds of new casting directors and producers are using Casting360 to source talent every month.

“As Casting360 has grown exponentially in the short time since our launch, we knew it was time to reassess our company values and mission, as well as step up our game in the technology community,” said Managing Partner of Casting360. “We’re very proud to share our company values and mission, and thrilled to be in active consideration for industry awards including the Webbys and the WebAwards.”

Casting360 Core Values
Casting360 First: decisions for the greater good
Move at Casting360 speed
Be CEO: own outcomes
Embrace and drive improvement
Promote technology and innovation
Deliver excellence in service
Build a positive team spirit
Casting360 Mission Statement
Casting360 succeeds by delivering outstanding performance. We believe in service beyond expectation, achieved through a constant desire to anticipate and fulfill evolving customer needs. The honesty, intelligence and commitment of our people are vital to Casting360’s mission.  We share pride in the company and respect the contribution or each individual at every level. Exemplary customer relationships drive Casting360’s growth and prosperity. Casting360 is dedicated to pushing the limits of excellence, standing at the forefront to provide the finest products and services in the industry. Casting360 always strives to exceed its best.
In keeping with the company’s new core values and mission statement, Casting360 has been submitted for nomination for a Webby (http://www.webbyawards.com) in the Employment category and the Web Marketing Associations (WMA) WebAward (http://www.webaward.org). Previous winners include CareerCast.com, Climber.com, SimplyHired.com, TheLadders.com, and Monster.com.

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Casting360 was designed with the actual feedback and unique needs of entertainment industry professionals in mind and is one of the best places for casting directors, filmmakers, producers and photographers to connect with experienced and amateur models, actors, extras and entertainers.

Our dedicated Search For Talent Zone provides access to one of the largest, most diverse talent databases available and designed to make the casting process as fast and easy as logging in and opening an email. With a simple-to-use, streamlined search form that can send a call to as wide or narrow a group of talent as necessary, Casting360 provides a free, turnkey solution so casting professionals can find exactly who they are looking for from all over the country, all ages, all looks, and all levels of experience. We are one of the most comprehensive resources for reality television and extras casting, as our talent database includes a great number of “real people” from all walks of life.