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Follow on Google News | New Market Research Report: Croatia Information Technology Report 2011New Computer Technology research report from Business Monitor International is now available from Fast Market Research
The market is expected to stabilise, and growth will be faster after 2012 as the economy recovers. Government spending on ICT will continue in areas such as healthcare, e-taxation and the justice system, supported by EU programmes, as the country prepares for possible EU accession. An accession agreement could be signed with the EU as early as 2011. The short-term economic outlook remains difficult, but BMI expects IT spending per capita to expand from US$230 in 2011 to US$311 in 2015, thanks to modernisation and continued convergence with the EU. With the state still owning a wide range of companies across sectors such as transport, telecoms, oil and gas, media and insurance, the prospects for more rapid IT market growth are directly correlated to the success of economic reform. Industry Developments Despite severe fiscal pressures, the Croatian government has continued to invest in IT as part of its drive to improve the competitiveness of Croatia's economy and to narrow the gap with EU countries. Projects rolled out despite the economic situation included a major healthcare IT system upgrade, as well as new VAT payment and prosecutorial case-tracking systems. The Croatian government's HRK55mn upgrade of the national primary care IT system was scheduled to be completed by the end of 2010. The three-phase project covered maintenance, installation and implementation of new functionalities within the existing Croatian healthcare IT system. Another key area for modernisation is e-government, where the National Office for e-Croatia is coordinating government efforts with technical support and financial assistance from the EU. Among other modernising government agencies, the Tax Administration of the Finance Ministry modernised its VAT system with assistance from EU funds. The project was the second completed in this area. Competitive Landscape Acer continued to compete for leadership of the Croatian computer market in 2010 with US leader HP and local rival M San Grupa. Acer's position was strengthened as consumer notebooks emerged as the brightest spot in a contracting market. For notebooks, HP, Acer, Fujitsu-Siemens and M San Grupa are among the leaders. Microsoft dominates the operating system software segment and benefits from a government software licensing agreement worth around HRK74mn. Across all software segments, global vendors account for around 40% of revenues, with local vendors taking the rest. SAP is the enterprise application software leader, but the market is quite open, with around 20 companies competing for share. The Croatian IT services market remains diffused, with the top 10 companies accounting for about 60% of sector revenues and global vendors taking less than half. IBM has enjoyed success in the public sector, with wins from the Finance Ministry and the Office of the Chief State Prosecutor. Other major players include Siemens SIS, Combis and King ICT. Computer Sales BMI forecasts that Croatia's PC market (including notebooks and accessories) Software The Croatian software market is forecast by BMI at US$178mn in 2011 and is expected to grow at a CAGR of 9% over the 2011-2015 forecast period. Software spending is expected to grow again in 2011, after the economic slowdown continued to create challenging trading conditions for vendors in 2010. Services Croatia's IT services market is projected at US$314mn in 2011 according to BMI estimates and is expected to be the fastest growing IT market segment over the forecast period. Telecoms, banking and government together account for as much as 60% of Croatian IT spending. E-Readiness Croatian government statistics reveal a disparity in the level of e-readiness in household and business sectors. Data published by the Central Bureau of Statistics in September 2008 (the data related to 2007) found that less than one-third of Croatians used a computer every day and less than half once a week. The survey found that computer and internet use was only common among the younger population (below 24). E-skills were judged low and only 7% of those surveyed had purchased anything on the internet within the past year. For more information or to purchase this report, go to: - http://www.fastmr.com/ About Business Monitor International Business Monitor International (BMI) offers a comprehensive range of products and services designed to help senior executives, analysts and researchers assess and better manage operating risks, and exploit business opportunities, across 175 markets. BMI offers three main areas of expertise: Country Risk BMI's country risk and macroeconomic forecast portfolio includes weekly financial market reports, monthly regional Monitors, and in-depth quarterly Business Forecast Reports. Industry Analysis BMI covers a total of 17 industry verticals through a portfolio of services, including in-depth quarterly Country Forecast Reports. View more research from Business Monitor International at http://www.fastmr.com/ About Fast Market Research Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available. For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156. # # # Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available. End
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