HeadBlade & the St. Baldrick's Foundation Announce Partnership to Benefit Childhood Cancer Research

Feb. 1, 2011 - PRLog -- LOS ANGELES -- HeadBlade announced today that the newest version of the popular ShaveMyHead iPhone App will allow people to virtually shave in support of the St. Baldrick's Foundation. Since 2008, HeadBlade has proudly worked with St. Baldrick's to help Conquer Kids’ Cancer through the Foundation’s nationwide signature head-shaving events. Last year alone, St. Baldrick's volunteers and supporters helped raise more than $22 million to fund life-saving pediatric cancer research.  

"We saw an incredible opportunity to support the St. Baldrick's Foundation in a unique and valuable way," said HeadBlade President Todd Greene. "There's such a natural connection with St. Baldrick's mission and our company's lifestyle-oriented products. St. Baldrick's signature head-shaving events have always been successful, and we see this as a great tool to generate additional excitement, awareness and donations."

While thousands of people participate in St. Baldrick’s signature head-shaving events held across the U.S. and worldwide, to raise money for life-saving childhood cancer research, many others get involved by donating their time and/or financially supporting those who do shave. Now with the ShaveMyHead by HeadBlade App, volunteers, donors, supporters and the general public can show their support for the Foundation by sharing a picture of their virtual shave, or their friends, family and colleagues’ virtual shave, through social networking and email.

“We are very excited to be able to partner with HeadBlade and offer this unique custom virtual head-shaving tool to our supporters,” said Kathleen Ruddy, executive director for the St. Baldrick’s Foundation. “This new iPhone App will provide shavees and non shavees alike a useful and fun way to show their colleagues, friends and families their bald heads and an opportunity to stand in solidarity with kids who generally lose their hair during treatment while generating donations and awareness for childhood cancer.”

Download the free App, exclusive for the iPhone, today by visiting http://HeadBlade.com/iPhone or searching 'HeadBlade' or 'ShaveMyHead' in the iTunes App Store.

About The St. Baldrick’s Foundation
The St. Baldrick’s Foundation makes grants to research institutions to find new cures for childhood cancer, and to find treatments to ensure a better quality of life for patients and survivors. The Foundation funds research projects conducted by established pediatric cancer experts, as well as younger professionals who will be the experts of tomorrow. Funds also enable hundreds of local institutions to participate in national pediatric cancer clinical trials, offering the best available care for every child. The St. Baldrick’s Foundation is grateful to its many volunteers (bald or not!), donors and sponsors, including Allied World, Barbicide, Dowling & Partners, elope, Markit, and PartnerRe. For more information about St. Baldrick’s, please call 1-888-899-BALD or visit http://StBaldricks.org.

# # #

About HeadBlade
HeadBlade® is the leader in head-shaving and head care products. The Company has taken the head-shaving niche and created a lifestyle brand for millions of men who shave their heads. The original HeadBlade® was listed among the “Ten Best Designs” of 2000 by TIME Magazine. The HeadBlade® Sport razor comes standard with moving wheels and triple-blade technology. HeadBlade® products can be purchased nationwide in stores such as Walgreens, Rite-Aid, Duane Reade, Meijer and online at http://www.HeadBlade.com.