Bizmeon: Brand Identity in Full Crowdsourcing Philosophy on IamaSource.com

A few months after its birth IamaSource.com is happy to be involved in a great event in the world of communication. A startup relies completely on crowdsourcing (literally rely on a crowd of professionals) to get a full brand identity process.
 
Jan. 31, 2011 - PRLog -- IamaSource is the platform through which a complete dressing up of a new business image is happening from choosing the right name for its product to obtain a professional custom logo design to come up to the graphic design of website layout and brochures. A real event that from the very first contest for the conception of the brand new startup’s name has involved hundreds of designers and copywriters.
Bizmeon is thus the name originated from more than 650 proposals sent in 10 days that will represent the new business intelligence product that enables business managers to monitor critical processes and business performance in a simple and fast way. A name invented by a U.S. creative winner of the naming contest and of the € 800 award.
No wonder then, that an innovative project such as Bizmeon has used a platform as innovative as IamaSource to fully develop its brand identity.
The subsequent steps of this process were the creation of the logo, brochure and creation of web layout. For these contests, the participation was enthusiastic by professionals as well as freelance and communication agencies from around the world.

IamaSource is a dynamic creative community with more than 3000 users. A number increasing day by day thanks to the success of the portal. Many big brands have long been starting to sense the great potential of crowdsourcing by proposing creative contest with the main purpose to promote a new product. These contests are held online and are hosted on the websites of these brands.
Today this model is also available to young startups who want to develop their brand identity through a easy to use platform as IamaSource.com

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Graphics and creativity crowdsourcing marketplace.
IamaSource is based on creative contests.
The clients describe what they need and how much they want to offer and, on the other side, hundreds of designers compete in order to create the best design.
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Tags:Crowdsourcing, Design, Contest, Brand Identity, Marketplace
Industry:Startup, Branding, Design
Location:Italy
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