January Blues Drive Increase in Online Holiday Bookings

Jan. 18, 2011 - PRLog -- lowcostholidays.com is now one of the top 10 UK travel websites according to online intelligence site Hitwise with searches from mobile devices including iPads up a massive 960% year on year.   Bookings for holidays in 2011 are up 80% year on year with traffic to the lowcostholidays website up 108% year on year.  

Summer holiday bookings are up 65% year on year with Majorca, the Algarve, Egypt and Ibiza proving the most popular holiday destinations.  Bookings for holidays to Dubai and Florida have also increased significantly with holiday makers looking for guaranteed sunshine breaks.  

Searches for Valentine’s Day breaks and May Half Term holidays are proving popular and the arctic cold end to 2010 has led many holiday makers to plan their escape for Christmas 2011 with searches up 395% year on year for holidays next Christmas.

Matt Hall, Product Director at lowcostholidays.com said, “We’re excited to be one of the top 10 online travel companies in the UK and this year has started really well.  We’ve increased the number of airlines, destinations and range of accommodation that we offer but have kept our prices low leading more customers to search online with us for their holidays.  All-inclusive holidays continue to be a really popular option with searches up 728% year on year as customers look to book holidays without additional costs.”

The latest prices from lowcostholidays.com show a 7 night holiday in Majorca at the 3 star Blue Sea Don Jaime Hotel on an all-inclusive basis from just £210 per person in May including flights from Stansted.

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About lowcostholidays.com :
• lowcostholidays.com is the consumer facing travel business of the lowcostravelgroup.com selling directly through its advanced website and call centre
• The website was launched in 2009 and is listed in the top 10 travel agency websites in the UK by Hitwise
• Using the latest technology it creates millions of holidays every day, combining the best priced airline seats from over 150 airlines with over 120,000 hotels
• The fastest website for dynamically packaging consumer holidays – faster than 95% of all other web sites in the UK
• lowcostholidays.com holds an Air Transport Organisers License from the UK Civil Aviation Authority and is a member of the Association of British Travel Agents
• Winners of the Travolution Rising Brand of the Year – 2010 and Number 20 in the Sunday Times Virgin Fast Track League Table