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Prayables.com Survey Gives Insight Into Spiritual Women

Prayables.com, the leading interfaith prayer site for women online, reports on the results of their December 2010 survey regarding the spiritual and web habits of women online.

PRLog - Jan. 12, 2011 - CHICAGO -- On December 15th, Prayables.com launched a survey that aimed at gaining insight into the web browsing and faith-based practices of spiritual women online. The branching questionnaire looked at demographic data, spiritual beliefs, attitudes regarding prayer, web use and social media participation. The survey drew 549 respondents, with ages ranging from 18 to over 65, from a variety of faith backgrounds.

The data from the survey provided a number of revelations. Initially, the majority of participants fell between the ages of 40 and 65. Traditional conceptions about web interaction suggest that this age group is not as likely to interact with the websites they visit, but these women were more than happy to give their two cents. This age group was also the most likely to answer every question in the survey, whereas younger participants skipped questions frequently.

When it came to web-browsing habits, the survey found that the participants were largely interested in informative content and opportunities to interact online. Over 60 percent of respondents indicated that they were interested in articles that analyzed international and domestic news from a faith-based perspective, as well as content that discussed faith from an analytic perspective. These women were interested in being educated- not just entertained. The survey also found that these women were looking to connect with similarly minded individuals. Nearly 42 percent of respondents stated that they were interested in participating in an interactive community for discussion of prayer and faith-based subjects.

The survey confirmed previous data regarding social media usage in this particular demographic. 62 percent of the participants were not even on Twitter, whereas 42 percent were following Prayables on Facebook. Most telling was the fact that 54 percent of respondents did not even know what social bookmarking services such as Digg and StumbleUpon were. These preferences indicate that women within this demographic are more inclinend to participate in social networks that are about personal connection than content connections.

This data is currently being utilized to direct future developments at Prayables.com. To learn more about the survey or site, contact Prayables Director of Communications Lauren Nelson at lauren.nelson@prayables.com.

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Prayables.com is a free online prayer community that offers women short prayers reflecting a woman's story. They are relatable and honor all faith perspectives, offering a new way to deal with everyday issues, global concerns and spirituality.

Keep up with Prayables! Subscribe to their Daily Prayable- fresh prayers delivered to your inbox every day. Join the PrayPal Community- a series of message boards that bring women together for conversation and inspiration. Follow them on Facebook at facebook.com/prayables, and on Twitter at twitter.com/prayables.

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Location:Chicago - Illinois - United States
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Tags:prayables, interfaith, survey, social media use, baby boomers, web browsing habits
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