Tideford Organics launches Ready to Go! soups in microwaveable heat-proof sleeves

Devon-based organic food company Tideford Organics has launched an innovative and convenient single serve microwaveable pot of soup with a heat-proof sleeve – perfect for the Food To Go market.
By: ADPR_Ltd
 
Jan. 11, 2011 - PRLog -- Launched at the end of 2010, the 300g soup pot is designed so that the customer can drink directly from it after heating. As well as being very convenient, Tideford Organics’ award-winning soup range uses only the best quality organic ingredients so it is both healthy and delicious, offering a win-win product for the sector.

Managing Director Lynette Sinclair explains, “The Food to Go category is a fast growing sector where healthy convenience foods are far and few between. We looked at our existing range to see how we could adapt it for this market and came up with this solution. It has enabled us to provide a healthy option for the convenience market.

“The heat-proof sleeve soups are designed for customers on the go who are looking for products with great flavour and no additives or preservatives. The soups also meet today’s dietary needs as many of them are gluten free and wheat free, as well as being low in salt, sugar and fat.”

Retailing from £1.99, the soup pots are ready to eat in just two minutes, offering customers a quick way to enjoy a healthy and tasty meal. The range of flavours includes the newly launched Carrot & Coriander, the wholesome Farmhouse Chicken & Vegetable and the mouth-watering Tomato & Lentil. Tideford Organics soups are also available in family size 600g pots and catering packs.

For more information about the full Tideford Organics range, visit www.tidefordorganics.com.
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Source:ADPR_Ltd
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Zip:TA13 5HZ
Tags:Food Launch, New Food, New Packaging, Microwave, Soup, Retail
Industry:Food, Manufacturing, Consumer
Location:South Petherton - Somerset - England
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