New Roc City Rings in the New Year at Noon

PRLog (Press Release) - Jan. 10, 2011 - New Rochelle, NY – Nearly 1,000 revelers gathered in the atrium of New Roc City to Ring in the New Year at Noon on Friday, December 31.  Emceed by Jimmy Fink of 107.1 The Peak, New Roc City hosted the end-of-the-year celebration in a Times-Square simulated atmosphere complete with fun-filled family activities and an indoor balloon release at the stroke of noon. “Ring in the New Year at Noon” was held in association with CB Richard Ellis, the New Rochelle Business Improvement District and their BID Family Day event series.

“Ring in the New Year at Noon” kicked-off at 10:30 a.m. with non-stop, fun-filled family activities including arts and crafts, face painters, magicians, music, martial arts demonstrations, kiddy rides and more.  Families also received special offers ranging from game cards to movie tickets to tastings from New Roc City’s restaurants and retail establishments.  Participating tenants include Regal IMAX Theater, Fun Fuzion Games and Rides, Modell’s Sporting Goods, Buffalo Wild Wings, Applebees, Authentic Café, Premier Martial Arts and Jani Chinese and Japanese Restaurant.

There was no need for kids to stay up until midnight as Jimmy Fink rang in the New Year early with the Countdown to Noon complete with a thrilling balloon release that covered all three floors with festive, brightly-colored balloons. Families were invited to spend the rest of the afternoon at New Roc’s complex to complete their fun-filled New Year’s celebration.

Ring in the New Year is the first of what promises to become an annual tradition at New Roc City. New Roc City is located at 33 Le Count Place in downtown New Rochelle. For more information, please visit www.newrochelledowntown.com or call 914-666-0066.
                  

Press Contact:
Kimberly Sawicki
Co-Communications
914-666-0066
kim@cocommunications.com

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About New Roc City: New Roc City is a 450,000-square-foot entertainment/residential/retail complex located in the heart of downtown New Rochelle. A family destination, New Roc City features such tenants as Regal IMAX Theater, Fun Fuzion Games and Rides, Modell’s Sporting Goods, Buffalo Wild Wings, Applebees, Authentic Café, Jani Chinese and Japanese Restaurant and Premier Martial Arts. CB Richard Ellis is managing the property. New Roc City has served for many years as an active partner in the New Rochelle business community and a member of the New Rochelle Business Improvement District.