The Magnestick system has two components: a magnet fixed to a ski lift seat and a vest with a metal plate that is worn by the child. The vests are meant for sale or rent by visitors from a ski resort's rental or sports shop.
The permanent magnet fixed to the seat is activated for the whole ride up including when the child gets on. All seats on a lift chair can be equipped if necessary. The lightweight vest with the metal plate is worn by the child. The vest does not contain a magnet.
The Alpine Meadows Ski Resort at Lake Tahoe, Ca., is the first U.S. ski resort to offer the latest technology in chair lift safety systems for children, installing Magnestick® on chair lifts on the ski resort's Subway and Meadow chair lift seat backs. The system will be available once the ski season opens at Alpine Meadows.
When a child wearing the Magnestick approaches the lift chair, a lift operator or staff member can help place the child's back against the magnet. As soon as the metallic plate in the vest comes into contact with the magnet, the child is securely seated on the chair lift.
Upon arrival at the chair lift deboarding platform, the magnet is automatically deactivated only when the lift chair reaches the end ski lift station, and the child can then exit the seat normally and comfortably.
The vest is meant to be worn all day, not just for riding ski lifts. For more photos and videos of the system in action, please click here.
Developed by the French company SOMMITAL, the Magnestick® system adapts to all makes and models of ski lift chairs. Eight stations were already equipped with France and Andorra in the Winter 2009-2010. The system installed at Alpine Meadows in Lake Tahoe, Ca., will launch Winter 2010-2011.
At the ISPO 2009, the vest received the European Ski Award in the Active Kids category. Since its establishment, the Magnestick® system has proven an effective way to keep both kids and parents reassured.
SOMMITAL aims are seeking to implement the system in the ski resorts worldwide.
About Alpine Meadows:
Ranked as a top winter resort by SKI Magazine, Alpine Meadows Ski Resort blends an authentic mountain experience with cutting-edge technology to enhance the guest experience. Focusing on online savings programs, Alpine Meadows offers guests everyday ticket savings with adult prices starting at $50 for winter 2010/2011.
Alpine is situated in the picturesque Tahoe National Forest and offers skiers and snowboarders 2,400 acres of terrain. With 14 lifts, more than 100 trails, and majestic views of Lake Tahoe, Alpine Meadows is accessed via Interstate 80, 45 miles west of Reno, Nev., and 200 miles east of San Francisco, Ca. Alpine Meadows’ parent company is San Francisco-based JMA Ventures, LLC. JMA is a full service real estate investment firm, serving as managing member of over $500 million in existing projects. Visit SkiAlpine.com or call (530) 583-4232 for more information.
For more information, please contact:
81 rue François Guise
73008 Chambery Cedex
Tel.: +33 6 09 59 23 93