The uniform company, Sassy Scrubs, makes custom scrubs uniforms for nurses, veterinarians and dentists, but they also offer children’s play wear - miniature scrubs uniforms they call Kids Scrubs. Sassy Scrubs received a call from a marketing promotions company requesting a large quantity of Kids Scrubs Pants in the color Fireball Red. “The order was for Red Kids Scrubs pants in multiple sizes” states Company President Karen Bradley “and though curious, we did not know the reason for, or the destination of the order.”
The mystery was soon solved when the promotional company finally shared that the Red Kids Scrubs were ordered by Disney to help promote their holiday film “Santa Baby 2: Christmas Maybe”. Disney and the ABC Television Group staged a large gathering of “Santa’s Elves” – dressed in the Sassy Scrubs’ Red Pants, to help support and publicize the movie. To help draw in the record-breaking crowd, ABC and Disney offered prizes such as big screen TV’s!
The successful promotion, held in New York City at The Pond in Bryant Park, set a new Guinness World Record for the largest gathering of “Santa’s Elves” in one place. Stars of the movie, Jenny McCarty and Dean McDermott were on-hand to rally over 250 “Elves” thereby clinching the New World Record. The official Elf costumes, of which Sassy Scrubs’ pants were a part, were handed out to the participating “Elf” members in the crowd. The participating Elves were able to keep their “Elf Pants” as a memento of the occasion.
“It was very exciting to realize we were a part of history, especially for something this much fun” says Bradley. Diane Morgan, VP of Media Relations for ABC Family was thrilled with their Sassy Scrubs/Disney “Elf Pants” stating, “The outfits looked adorable – particularly on the kids.”
ABC FAMILY EVENT - In support of its new original holiday movie, "SANTA BABY 2: CHRISTMAS MAYBE" and the network's annual 25 Days of Christmas event, ABC Family set a new Guinness World Record for the largest gathering of Santa's "elves" together in one place, in New York's The Pond at Bryant Park, New York City.
(ABC FAMILY/ Jeff Neira)
ELF WORLD RECORD
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Sassy Scrubs provides highly customizable scrubs in over 1400 different fabric combinations and they are all custom made in the USA.