babyLance® Trademark Registered with USPTO

Dec. 7, 2010 - PRLog -- NORCROSS, Ga. – MediPurpose®, a master distributor and manufacturer of medical products, today announced that its trademark for the babyLance® infant heel incision device has been registered with the United States Patent and Trademark Office.

The medical device trademark is also registered in Australia, China, the European Union, Japan, Korea, Singapore and Switzerland.

The trademark registration protects both the word “babyLance” and the neonatal heel stick’s unique blue and green logo.

The babyLance® name and logo was designed by MediPurpose® with the cooperation of an international graphics consultant who also designed the logo for the SurgiLance® safety lancet.

Launched last July, babyLance™ is a single-use heel incision device utilized to obtain a blood sample from the heels of newborn (babyLance™ BLN) and preemie (babyLance™ BLP) infants.

The trademark registration follows MediPurpose’s 510(k) clearance from the U.S. Food and Drug Administration last month to market the babyLance™ infant heel incision device with sharps prevention indications.

More information about babyLance™—including demonstration videos and no-cost product sample requests—is available at http://www.medipurpose.com/babylance/.

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About MediPurpose
Founded in 1999, MediPurpose is a leading medical products company headquartered in Singapore, with offices in the United States and Europe.

Known for its popular SurgiLance® safety lancet and babyLance® heel incision device, MediPurpose has leveraged its success in the medical device industry to become a master medical product distributor that provides unique solutions for both medical product manufacturers and medical product distributors.

MediPurpose's Medical Device Innovation division offers angel funding and developmental expertise for new medical device inventors and innovative medical product companies that seek entrance into new medical products markets.

For more information about MediPurpose’s medical products and medical product distribution solutions, please visit http://www.medipurpose.com.