PRLog - Nov. 29, 2010 - SCRANTON, Pennslyvania -- Ford may be about to lose a key competitive advantage as Chrysler's alliance with Fiat bears its first fruit. Tunkhannock Auto Mart, a dealership located in Tunkhannock Pa, minutes from both Wilkes-Barre and Scranton, is anxiously awaiting Blue & Me.
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Ford has enjoyed three thriving years with Sync, the sophisticated system for voice control of phones and audio systems it developed with Microsoft. Ford was the first company to offer the system in the U.S. Even after Microsoft began working with other automakers, Ford remained years ahead of the competition.
Sync has consistently rated as one of the top reasons people chose a Ford, Lincoln or Mercury over vehicles from other brands. “But look out Ford that lead may just have evaporated due to the upcoming arrival of the 500 Fiat equipped with Blue & Me,” said Dave Senkow, managing partner of Tunkhannock Auto Mart.
Fiat has been working with Microsoft on voice control, as long as Ford, on a user-friendly and sophisticated system named Blue & Me. Blue and Me includes voice control of radio, phone and music players connected either by USB or Bluetooth. It also has the advantage that it works with an optional portable Tom Tom navigation system.
The sales staff, at Tunkhannock Auto Mart, is enthusiastically awaiting the 500 Fiat that just debuted amidst much excitement at the Los Angles auto show, they instantly pointed out that one of the car's key competitive advantages is Blue & Me.
"Blue & Me will offer customers the ability to use their handheld and mobile devices while keeping focused on driving," said Dave Senkow, managing partner for Tunkhannock Auto Mart.
Blue & Me is part of a $500 option package that includes a leather-wrapped steering wheel with satellite controls for it and other features on the $15,500 base model of the 500. It's standard equipment on Sport and Lounge models that cost $17,500 and $19,500, respectively. The navigation system is a $400 option on the 500 Sport and Lounge.
Tunkhannock Auto Mart also confirmed that people are going to welcome, in addition to spoken commands for phone, music and navigation, that Blue & Me lets drivers download data about their driving habits to a USB thumb drive. They can transfer the information via their personal computer to a Web site Fiat runs called Eco:Ville, for tips about how to save fuel.
Eco:Ville is an online community with thousands of participants in Europe. Users can compete for the lowest fuel consumption and emissions.
Ford doesn't have an equivalent to Eco:Ville, an amusing little "South Park"-style cartoon hamlet that borrows landmarks from Fiat's hometown of Turin, Italy.
Tunkhannock Auto Mart is a family owned Chrysler, Dodge, Jeep and Ram dealership located in Tunkhannock Pa. The dealership proudly serves Wilkes-Barre, Scranton and the surrounding area for both sales and service of new and pre-owned cars and trucks.
Their used car department is consistently updated with fresh inventory just click on the link and do some browsing: http://www.tunkhannockautomart.net/
Tunkhannock Auto Mart welcomes any questions or concerns you may have regarding the addition of the 500 Fiat. Stop by the dealership located at 509 State Route 29 South, Tunkhannock Pa., or call them at (877) 816 4325. Or visit them on the web at http://www.TunkAutoMart.com
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About Tunkhannock Auto Mart of Tunkhannock Pennsylvania.
Tunkhannock Auto Mart is a family owned and operated Chrysler, Dodge and Jeep dealeship that has been operating in Tunkhannock Pennsylvania since 1990. Tunkhannock Auto Mart is a leading provider of new and used Chrysler, Dodge and Jeep vehicles thanks to quality automobiles, low prices and superior sales staff.