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Follow on Google News | Robert D. Willix, JR., M.D., Trains for Second Ironman at 69, Chronicles Journey in BlogA Quarter Century After Completing His First Ironman, CEO of Cenegenics Boca Raton Motivates Thousands With Video Blog ‘26.2 Years Later: One Man’s Journey On the Marathon of Life
By: The Gab Group In his blog ‘26.2 Years Later,’ which launched in September, Willix chronicles his “marathon of live,” swimming, running and biking in preparation for the Ironman while leading a busy life as the CEO and CMO of Cenegenics Boca Raton and CMO of Cenegenics Medical Institute, the world’s largest age management and preventive medicine practice. The blog includes intimate video footage of Willix both in work mode and training mode, and offers insight into Willix’s diet, exercise regimen and motivating life philosophies. The blog can be viewed at www.26yearslater.blogspot.com. Willix completed his first Ironman at 43 years old on October 6, 1984, in Kona, Hawaii, and is resuming training for the Ford Ironman Arizona 26.2 years later – the exact length, in miles, of the marathon portion of the Ironman. By competing in the Ford Ironman Arizona on November 21, 2010, he hopes to qualify for the Ironman World Championship and return to Kona in 2011. “Some people say it’s ridiculous to attempt such an enormous goal at 69. They try to convince me to attempt a shorter triathlon before the Ironman. My answer is no, because I think I can do the Ironman. Through Cenegenics and by my own example, my goal is to show people that, at any age, you can wake up, jump out of bed and accomplish anything you want to,” explains Willix. About Cenegenics®: Established in 1997, Cenegenics® Medical Institute has developed the largest age management and preventive medicine practice in the world with their headquarters in Las Vegas, NV, their second largest center in Boca Raton, Florida; and 14 other centers nationwide. With a recognized presence in the medical community, Cenegenics® incorporates a proactive, preventive approach based on solid science and a comprehensive evaluation. For more information about Cenegenics® Boca Raton, visit www.cenegenics- To request a media interview, please contact Michelle Soudry at The Gab Group and call 561-750-3500 or email msoudry@thegabgroup.com # # # Headquartered in Boca Raton, The Gab Group is a streamlined brand communications agency servicing luxury lifestyle accounts in the fashion, beauty, restaurant, health and hospitality industries. The agency’s broad scope of services includes brand-focused PR, creative marketing and exceptional special events. Founded in 2004 by PR visionary Michelle Soudry, the firm is a recipient of the 2008 Adrian Award for national PR excellence by HSMAI. Additionally, the agency was selected as one of the 2009 “Best Places to Work” by The South Florida Business Journal. For more information, contact The Gab Group at 561-750-3500 or visit www.thegabgroup.com End
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