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Appointment-Plus, iContact Strategic Relationship Helps Businesses Improve Customer Communication

Appointment-Plus online scheduling software now gives its clients the ability to easily and quickly create and send e-marketing messages and upload customer e-mail lists thanks to a direct interface with e-marketing service provider iContact.

 
PRLog - Nov. 17, 2010 - Scottsdale, Ariz.- Appointment-Plus, a leader in online scheduling software, announced a strategic relationship with e-marketing provider iContact that allows its clients to expand their communication with customers through a seamless integration of the two services. Clients who subscribe to the new benefit can create and send newsletters and other online messages, as well as quickly upload a customer e-mail list, right from their Appointment-Plus scheduler. This can help them keep their service appointment calendars full and quickly communicate “last-minute” deals with their customers.

The integration with iContact is the first of several planned by the online appointment-scheduling provider to help small business owners and operations create a platform of essential services accessible right from their Appointment-Plus (http://www.appointment-plus.com/index.php) scheduler.  

“E-marketing has become a necessary part of a successful business operation, but creating newsletters and managing e-mail distribution lists can be time-consuming and tedious,” says Bob La Loggia, president and founder of StormSource Software, the developer of Appointment-Plus. “Our new relationship with iContact lets customer easily upload current customer e-mail addresses right from their scheduling software and into their iContact account.

“And these e-newsletters and messages are the perfect spot to include an appointment or reservation button for your customers to quickly and easily schedule their services.”

Clients subscribed to iContact will have access to all available applications, including newsletter templates and design tools, mass e-mail solutions, and client list management. It’s a quick and easy way for businesses, organizations and professionals to communicate discounts, promotions and other information to their customers, which, in turn, keeps their service appointment calendars full. Additionally, iContact manages all “opt-out” and “unsubscribe” e-mail addresses automatically, saving clients the time and effort of manually removing these from their mailing lists.  

Because of the integration with Appointment-Plus, customers can schedule their appointments and book their reservations right from the newsletter or e-mail message without having to access the scheduler separately or take any additional steps.

Feedback from Appointment-Plus clients reveals the importance e-marketing can have to a service-oriented business. For example, Molly Kerns of Tsubo Massage in Williamstown, Mass., relies on e-marketing for announcing discounts on new services and therapy sessions. After sending an e-newsletter to clients, she then identifies which individuals have not opened the message and then contacts them with the incentive of a free massage if they open the second message and register online. She also offers promotions and discounts for customers who schedule their massage appointments online.

Providing small businesses, medical offices, educational institutions and a variety of other organizations online scheduling software solutions since 2001, Appointment-Plus helps owners and operators improve, automate and streamline their appointment-setting procedures through such functionality as: online self-scheduling, which allows customers, patients and students to view availability and book dates and times at their own convenience, 24 hours a day; automated e-mail and text message reminders sent prior a schedule appointment or reservation; robust reporting and record-keeping; online payment options; and e-marketing capabilities.

iContact Corporation provides e-mail marketing software for small- and medium-sized businesses and non-profits.  Its applications enable businesses to easily create, send and track e-mail newsletters, surveys and auto responders.

“Clients of Appointment-Plus have the tools in place for an effective communication campaign geared towards current and past clientele and customers,” La Loggia explains. “By interfacing with iContact, we make it easy for them to quickly and efficiently disburse their messages, coupons, discounts and other materials that will increase the number of appointments and reservations, boost sales and gain greater exposure.”  

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About Appointment-Plus: Appointment-Plus (http://www.appointment-plus.com/index.php) supplies over 4,000 clients throughout the United States, Canada and 10 other countries the tools they need to efficiently and accurately schedule appointments and sessions, book rooms, accept registrations and many other services. The flagship product of Scottsdale, Ariz.-based StormSource Software, the online application has scheduled over 50 million appointments since its launch in 2001. Geared primarily toward small businesses such as medical offices, spas, health clubs and massage therapists, users of the service also include Fortune 500 companies, colleges and universities, healthcare agencies and facilities, federal and local government, and freight and delivery services.

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Appointment-Plus (http://www.appointment-plus.com/index.php) supplies over 4,000 clients throughout the United States, Canada and 10 other countries the tools they need to efficiently and accurately schedule appointments and sessions, book rooms, accept registrations and many other services. The flagship product of Scottsdale, Ariz.-based StormSource Software, the online application has scheduled over 50 million appointments since its launch in 2001. Geared primarily toward small businesses such as medical offices, spas, health clubs and massage therapists, users of the service also include Fortune 500 companies, colleges and universities, healthcare agencies and facilities, federal and local government, and freight and delivery services.

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Contact Email:
***@stormsource.com Email Verified
Source:StormSource Software
Phone:480-483-1199
Zip:85254
City/Town:Scottsdale - Arizona - United States
Industry:Business, Marketing, Software
Tags:online appointment scheduling software, reservation software, online booking, scheduler, web scheduling, schedule
Shortcut:prlog.org/11078638
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