Recently released market study: United States Information Technology Report Q4 2010

Nov. 6, 2010 - PRLog -- US spending on IT products and services is forecast to grow to almost US$531bn in 2010 and reach nearly US$683bn by 2014. BMI has upwardly revised its forecast after US PC sales grew stongly in H110. After three quarters of decline as a result of the global economic crisis, a recovery in shipments growth that started in H209 gathered pace in H110 as businesses implemented hardware and systems upgrades that had been delayed from 2009.

This upgrade cycle should still have some way to run but businesses remain cautious due to concerns about the possibility of a faltering economic recovery. A major demand driver will be private and public sector organisations looking for help with to utilise efficiencies from cloud computing models such as Software-as-a-Service (SaaS) and Infrastucture-as-a-Service.

Other key market drivers are expected to include:

* Growing fixed and mobile broadband penetration.
* Product innovation such as tablet notebooks, e-readers and feature-rich netbooks.
* Technology innovation such as GPS and services.
* Business model innovations such as virtualisation.
* Economic recovery.

The recession may have had a lasting impact on the IT market by creating the conditions for the popularity of low-cost netbooks and notebooks and encouraging consideration of new IT delivery models such as SaaS. In light of these and other changes, major vendors have also adjusted their competitive strategies.

Industry Developments

In 2009, total IT spending including all federal IT investment came to US$74.2bn, up by 1.99% on the previous year's total of US$72.8bn. In 2010, budgeted federal IT spending is set to rise to US$78.4bn. The stimulus bill, which required the use of electronic healthcare records by doctors by 2015 is expected to be a major driver of investment in this area.

Competitive Landscape

In 2010, most PC vendors reported renewed growth as businesses proceeded with purchases delayed from 2009. Despite an overall fall in PC shipments in 2009, many vendors leveraged demand for notebooks and netbooks into continued growth. Meanwhile, the contest for top spot between HP and Dell continued. HP exemplified the recovery trend experienced by most vendors, with a 12% rise in revenues from its Americas region in Q310 to US$14.2bn.

In April 2010, Apple finally launched its long-awaited iPad and achieved worldwide sales of around 2mn units within the first two months.

Rival vendors such as HP and Dell have all announced or shown their own tablet products, while smartphone makers Research In Motion (RIM) and Samsung are also expected to compete in this segment. HP did not comment rumours that it would be releasing a tablet based on Google's Android operating system.

Meanwhile, the government remains a key vendor target. In May 2010, HP achieved one of its most recent local market succeses with the win of a US$41.6mn contract from the US Department of Homeland Security. In September 2009, HP's EDS unit won a US$30mn contract from the US Department of the Treasury's Office of the Comptroller of the Currency (OCC) to provide and maintain computing resources and mobility services.

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Report Table of Contents:

Executive Summary
SWOT Analysis
- US IT Sector SWOT
- United States Telecoms Market SWOT
- US Political SWOT
- US Economic SWOT
- US Business Environment SWOT
IT Business Environment Ratings
- Americas IT Business Environment Ratings
- Table: Regional IT Business Environment Ratings
United States Market Overview
- Government Authority
- Overview
- Hardware
- Drivers
- Segments
- Netbooks
- Tablet Notebooks
- E-Readers
- Software
- Cloud Computing and SaaS
- Services
- Industry Developments
Industry Forecast Scenario
- Table: US IT Sector Overview, 2007-2014
- Internet
- Table: US Internet Overview, 2007-2014
- Macroeconomic Forecast
- United States - Economic Activity
Competitive Landscape
- Hardware
- Netbooks
- Software
- IT Services
Company Profiles
- HP
- Dell
- Microsoft
- IBM
BMI Methodology
- How We Generate Our Industry Forecasts
- IT Industry
- IT Ratings - Methodology
- Table: IT Business Environment Indicators
- Weighting
- Table: Weighting Of Components
- Sources

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