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Follow on Google News | New Market Study Published: Australia Information Technology Report Q4 2010Recently published research from Business Monitor International, "Australia Information Technology Report Q4 2010", is now available at Fast Market Research
After the narrow victory of the Labour party-led coalition in Australia's 2010 elections, a decision on the future of the National Broadband Network (NBN) could have implications for the future development of the IT market. IT spending in 2010 should receive a boost from systems upgrades deferred from last year, although much will depend on business confidence. In H110, vendors reported a pick-up in demand with the revival of IT projects that had been shelved in 2009. Australian organisations implementing major IT projects included retail giant Harvey Norman. Several factors underpin our forecast of a 6% 2010-2014 CAGR for the Australian IT market. Government tenders will drive considerable spending in years to come. Banks will continue to need to spend on regulatory compliance, and intense competition in the retail sector is spurring spending on customer relationship management (CRM) and back-office systems. Competition and new service platforms in the telecoms sector are driving that key IT spending segment. Industry Developments As of August 2010, the Australian ICT industry was waiting for the coalition government to clarify its broadband policy. The former Rudd administration's ambitious National Broadband Network (NBN) policy had attracted criticism, which led to speculation that the government may cut the project. However, the need to ensure support from independent MPs representing rural areas could induce the government to maintain support for the NBN, or something that provides similar outcomes. Government IT spending was estimated at more than US$4bn in FY2008/09. In 2010, government projects in sectors such as e-government, healthcare and education will drive significant opportunities for IT vendors. In mid-2010, the Australian government is expected to launch a standardised reporting system scheme. The National E-Health Transition Authority has the goal to create a paperless environment in Australia's health sector, including public hospitals. In 2010, national and state governments will continue to roll out new initiatives, with the Victoria government investing more than US$150mn in IT in schools. Around 1,400 high schools were expected to benefit from the second phase of the government's computers for schools project, announced in 2009. By the end of 2009, the programme was to have provided almost AUD260mn of computers. Company News In 2010, the release of Apple's iPad was expected to open a new competitive battleground in tablet notebooks, with rival vendors such as Dell, Lenovo, Samsung, and HP planning to release their own rival products. The iPad was officially launched in Australia in May 2010, with local telecoms companies Telstra and Optus offering what were claimed to be some of the cheapest data rates in the world for iPad users. Meanwhile in Q310 more specialist e-reader devices arrived on the Australian market, including one Sony launched in time for Father's Day. In February 2010, Microsoft Australia received a boost when Qantas, one of the largest corporate users of Lotus Notes in Australia, announced it had dumped the IBM email system in favour of Microsoft Outlook. A long-time user of Notes, Qantas announced that it would migrate 20,000 workers to Outlook by the end of 2010, with the project being managed by Fujitsu. Vendors in the Australian market are investing in infrastructure to provide cloud computing services locally. IT services group CSC Australia planned to launch both infrastructure- For more information or to purchase this report, go to: - http://www.fastmr.com/ Report Table of Contents: Executive Summary SWOT Analysis - Australia IT Sector SWOT - Australia Political SWOT - Australia Economic SWOT - Australia Business Environment SWOT IT Business Environment Ratings - Asia IT Business Environment Ratings - Table: Asia Pacific IT Business Environment Ratings Asia Regional IT Markets Overview Australia Market Overview - Government Authority - Background - Hardware - Software - IT Services - Industry Developments - Table: Computers For Schools Programme, Phase Two - Planned Spending By State Industry Forecast Scenario - Table: Australia's IT Sector (US$mn Unless Otherwise Stated) - Internet - Table: Telecoms Sector - Internet - Historical Data & Forecasts, 2007-2014 - Macroeconomic Forecast - Australia - Economic Activity Competitive Landscape - Computers - Software - IT Services - Internet Competitive Landscape - Table: Australia Dial-up And Broadband Internet Subscriptions ('000) - Naked DSL - WiMAX Company Profiles - HP Australia - SAP (Australia) BMI Methodology - How We Generate Our Industry Forecasts - IT Industry - IT Ratings - Methodology - Table: IT Business Environment Indicators - Weighting - Table: Weighting Of Components - Sources About Business Monitor International Business Monitor International (BMI) offers a comprehensive range of products and services designed to help senior executives, analysts and researchers assess and better manage operating risks, and exploit business opportunities, across 175 markets. BMI offers three main areas of expertise: Country Risk BMI's country risk and macroeconomic forecast portfolio includes weekly financial market reports, monthly regional Monitors, and in-depth quarterly Business Forecast Reports. Industry Analysis BMI covers a total of 17 industry verticals through a portfolio of services, including in-depth quarterly Country Forecast Reports. View more research from Business Monitor International at http://www.fastmr.com/ About Fast Market Research Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available. For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156. End
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