MSU Marketing Resource Fair to Include Derek Mehraban as Keynote Speaker

Nov. 3, 2010 - PRLog -- EAST LANSING, Mich. – On Thursday, November 4, Ingenex CEO, Michigan State University professor and proud Spartan alum Derek Mehraban will deliver the keynote speech at the 2010 Marketing Resource Fair hosted by The Marketing Mix and The Michigan State University Marketing Association (MSUMA).

The Marketing Resource Fair begins at 5:30pm, is open to all majors and is free to attend. Mehraban’s keynote speech will begin the event, followed by presentations from Target, Enterprise and the Lear Center.  The career fair portion of the event runs from 6:45 to 8:00pm.  Additional participating companies include Hershey’s, Maritz, Altria, Ducker Worldwide and PNC.  For more information regarding the career fair visit the Marketing Mix website at http://www.msumarketing.com.

Mehraban, an MSU alum who also teaches the MSU New Media Driver’s License® course http://newmediadl.com, is a member of the Marketing Advisory Council and is ranked 26th nationally among marketing professors. His New Media Driver’s License® course focuses on teaching students about all aspects of digital marketing, including social media marketing, search engine optimization, digital public relations, and blogging.

Mehraban is the founder and CEO of both Ingenex Digital Marketing, a marketing company that delivers Internet and online marketing solutions for a digital world, and Lunch Ann Arbor Marketing, a marketing education non-profit that focuses on both traditional and new media marketing strategies.  Ingenex digital marketing solutions include web design, social media marketing, search engine optimization, web analytics, pay-per-click advertising and much more.  

The Marketing Mix is an MSU-exclusive organization that was created to give students hands-on, real life business experience. Members gain experience by offering businesses free marketing consulting services, which gives both the businesses and the students an opportunity to learn more about marketing. Recent Marketing Mix clients include The Buckle, Buffalo Wild Wings and the MSU Dairy Store.

MSUMA is a nationally affiliated marketing organization that is open to all majors. The organization gives members the opportunity to meet employers and network with professionals.

For more information about Ingenex Digital Marketing visit http://ingenexdigital.com or call (734) 272-4698.


About Ingenex Digital Marketing
Ingenex Digital Marketing, based in Ann Arbor, is an Internet marketing agency delivering marketing solutions for a digital world. Ingenex focuses on producing results through social media marketing, web design, SEO, SEM, Internet marketing, digital public relations, and web analytics.