Go Beyond What You Think is Possible is designed around IMDs values: Open, Collaborative and Pioneering. The contest is played in three steps, challenging participants through:
· Multiple choice questions in the Open step
· Asking for a thoughtful quote and sharing the contest with contacts in the Collaborative step
· A matching game in the Pioneering step
The contest revolves around IMD values to further enhance brand awareness. At IMD we are constantly striving to innovate, to move ahead, and to go beyond what we think is possible in order to maintain our world-class standing, said IMD President Dominique Turpin.
IMD has also launched a short video entitled Go Beyond What You Think is Possible which introduces the contest platform. Watch the video at: http://tv.imd.org/
The contest is open from October 4, 2010 until February 4, 2011. Game prizes represent a total value of over $20,000. Winners will be randomly selected depending on their game score. The top prize winner will receive a seat in IMDs most attended program, Orchestrating Winning Performance. Second place will be given IMDs World Competitiveness Package. All winners will receive Apple iPads. The contest is open to anyone over 18 years of age.
Based in Switzerland, IMD is consistently top-ranked among business schools worldwide. With more than 60 years experience, IMD takes a real world, real learning approach to executive education. IMD offers pioneering and collaborative solutions to address clients challenges. Our perspective is international we understand the complexity of the global environment. Real-impact executive learning and leadership development at IMD enables participants to learn more, deliver more and be more. (www.imd.ch)
IMD is ranked first in executive education outside the US and second worldwide (Financial Times, 2008-2010). IMDs MBA is ranked number two in Europe (The Economist, 2010).
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Lausanne, Switzerland October 4, 2010 IMD launched today an interactive online contest called Go Beyond What You Think is Possible. Unique to the education sector.