PRLog - Oct. 15, 2010 - SEATTLE -- The Seattle Hotel Association (SHA) will honor Howard and Sheri Schultz at the 14th annual “Evening of Hope.” Howard is chairman, president and chief executive officer of Starbucks Coffee Company. Held at The Fairmont Olympic Hotel on Saturday, February 5, 2011, the fundraising dinner and gala auction will benefit The Market Foundation for the second year. The Market Foundation is a non-profit organization that supports the Market's human service agencies and works to preserve the traditions and diversity of the Pike Place Market neighborhood.
Seattle Hotel Association
Since the early 1980’s the paths of Howard Schultz and Pike Place Market have been crossing. Howard Schultz first walked into Starbucks in Seattle’s Pike Place Market in 1981. Drawn to Seattle and its extraordinary coffee culture, Howard moved from his native New York and joined Starbucks in 1982 as director of operations and marketing when Starbucks had four stores. That same year, The Market Foundation was established to support the Market's services for low-income people, including its Clinic, Senior Center, Food Bank and Child Care & Preschool.
In 1983, Howard traveled to Italy and was captivated by Italian coffee bars and the romance of the coffee experience. He had a vision to bring the Italian coffeehouse tradition back to Seattle, creating a third place between work and home. In order to pursue this dream, Howard left Starbucks to start his own coffee company called Il Giornale and returned in August 1987 to purchase Starbucks with the help of local investors. Starbucks has grown to more than 16,000 stores in neighborhoods around the world. What remains the same from that first cup of coffee: a connection, a conversation, and a sense of community.
This year, the Seattle Hotel Association is celebrating Howard and Sheri Schultz and that sense of community at the “Evening of Hope.” The Market Foundation will receive proceeds from ticket sales, raise the paddle bidding, and auction purchases. Auction items include fabulous vacations and getaways, dining opportunities, and gift items. The funds raised will serve the nearly 10,000 people in need each year in downtown Seattle that make use of the four human service agencies of The Market Foundation.
“The Seattle Hotel Association members are looking forward to collaborating for this annual fundraiser. We’re honored to have The Market Foundation as our beneficiary and salute the work that Howard and Sheri have done both for the Foundation and the Market itself,” said Howard Cohen, Seattle Hotel Association president and vice president and general manager of Clise Properties - Hotel Division.
For tickets, contact Suzanne Hight at 206-236-6167 or firstname.lastname@example.org. Leveraging the collective strength of 58 downtown Seattle hotels, the Seattle Hotel Association gathers an impressive roster of products, services and live auction items each year. The Association has raised over $4.7 million in its charitable efforts.
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