SoftVu Announces New Executive Team Members

Oct. 5, 2010 - PRLog -- OVERLAND PARK, KANSAS — To better serve the needs of the financial services industry, SoftVu today announced Brian Thompson as Vice President of Technology and Kory Dillman as Vice President of Product Management. These changes reflect the company’s increased focus on delivering services and technologies that help businesses streamline the marketing communication process.

“In the current economic conditions, our clients need better analysis, measurability, and focus on return on investment. The new executive positions strengthen our management team, bringing capabilities and experiences to deploy tools and services to meet growing market demands,” said Tim Donnelly, SoftVu President and CEO. “I look forward to the contributions Brian and Kory can make in helping SoftVu strengthen our value proposition as we continue to drive innovation in the industry.”

Brian Thompson has been promoted to the company’s Vice President of Technology, overseeing all facets of SoftVu’s product architecture, development, and support. Thompson joined SoftVu in 2005, serving most recently as the Chief Architect for the company. Prior to SoftVu, Thompson worked for Cerner Corporation as a software architect, with responsibility for the design, development, and support of its clinical results repository.

Kory Dillman has joined the company as Vice President of Product Management, with responsibility for the company’s product and services marketing. Before SoftVu, Dillman worked as an executive with marketing and operations responsibilities, including the Director of Operations with IVOX, a predictive risk analytics provider, where he was responsible for marketing strategy and service roll outs. Prior to that role, as Executive Vice President of SiriCOMM, Dillman was responsible for marketing strategy, network operations, and customer service.

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About SoftVu
SoftVu provides marketing automation solutions that streamline the marketing communication processes. Our software and services deliver increases in revenue and customer loyalty while maximizing results through automated workflows and campaign management.