Websites with frequent postings are not only encouraging constant traffic due to fresh content, but they also generate thousands of pages of content. Generally there is a new page created for each topic covered. This massive amount of content and pages helps to drive search engine optimization through the roof.
To grade the many websites the Mequoda Group has researched, a scorecard has been developed with the main criteria for successful subscription websites. In order to receive a grade of an “A” for Community Building, it’s necessary to clearly invite visitors to become involved with other members.
Having a strong community behind a website is the difference between attracting a massive audience and not. The Internet is a very interactive place, and with new technology like mobile devices and the iPad, it’s easier than ever to have audience members participate with a brand even on the go.
Building a community alongside a website’s content will also show the audience members the dedication and knowledge that an online publisher possesses. The more trust created through a large community, the more audience members that will likely join that community.
To learn about 13 additional guidelines for designing subscription websites and 13 case studies that show specific examples of the subscription website guidelines, start with Mequoda Group's free Subscription Website Design.
To receive a free digital copy of the Subscription Website Design visit http://www.mequoda.com/
Mequoda Group constantly strives to help publishers succeed online by providing them with an array of services, including free daily tips, free reports, webinars, live events, consulting services and software services.
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