Danforth Plant Science Center & Plaza Frontenac Partner to Host Prelude Event to Support World Food

Shoppers and Diners Invited to help Feed 200,000 Malnourished People Packaging Demonstrations to Include Local Celebrities
By: Melanie Bernds
 
Sept. 22, 2010 - PRLog -- ST. LOUIS, MO, September 22, 2010 – Plaza Frontenac’s unique stores and restaurants have teamed up with The Donald Danforth Plant Science Center, a not-for-profit working to eradicate malnutrition and preserve the planet through plant science, to support its World Food Day Commemoration on October 15-16.  World Food Day marks the founding of the United Nations’ Food and Agriculture Organization and is designed to increase awareness, understanding and informed, year-around action to alleviate hunger.

On Saturday, October 2, shoppers and diners at Plaza Frontenac will have the opportunity to learn about World Food Day and participate in “food packaging demonstrations” at Center Court at 11:30 a.m., 12:15, 1:45 and 2:30 p.m.  Patrons can join local celebrities and members of the Danforth Center’s Junior Board alongside chefs from Busch’s Grove to sample and create rice/soy protein food packets to be delivered to malnourished children and adults living in villages in sub-Saharan Africa. Guests will also be able to view “What the World Eats,” an exhibit of 12 compelling photographs depicting the way people around the world live and eat.  The exhibit will be on display at Plaza Frontenac starting September 25.

“Plaza Frontenac is committed to helping the Danforth Center build awareness of the reality of hunger on our planet and the Center’s work to bring nutritious, abundant food to everyone, everywhere.  Our Prelude Event on October 2 allows our community of restaurants and stores and our guests to participate in an amazing mission,” said Rena Abrams, Director of Marketing for Plaza Frontenac.  “We hope our guests will engage in the Prelude Event on October 2 (and also visit the Danforth Center on October 15-16).”

In addition to the packaging demonstrations, an auction of packages signed by Cardinal baseball players and others, participating stores and restaurants in the Plaza will feature baskets including a sample packet of the food for World Food Day, along with a canister for donations. The cost of each life-sustaining meal is approximately 25 cents so every penny helps this incredible effort: collections begin at the start of the photographic exhibit, September 25.

Each package provides nutritionally complete servings for six children. The food is designed to reverse the starvation process, help restore health, and improve mental and physical alertness. The sealed packages have a shelf life of three years. Built into the cost of each package are all the ingredients, packaging, administration, and international shipping of the food.   The Danforth Center is partnering with Outreach International, to deliver the meals – primarily to school feeding programs in sub-Saharan Africa or for use in emergency relief situations as the need arises.

The goal of the Friday and Saturday, October 15-16 World Food Day Commemoration is to engage over 1500 volunteers (children as young as seven with a parent) and adults in teams creating more than 200,000 rice/soy protein food packets for sub-Saharan Africa.  The volunteers will, in an assembly-line formation, package ingredients in small plastic bags to be sealed and delivered to malnourished children and adults living in villages in sub-Saharan Africa.  Bill DeWitt III, president, St. Louis Cardinals is serving as honorary chair of the event.  Details can be found at www.danforthcenter.org/worldfoodday.

“We are appreciative of Plaza Frontenac and its stores and restaurants for this Prelude Event. Their effort is helping to create an opportunity for St. Louisans to help feed the hungry while learning about how science can help address this issue on a global scale,” said William H. Danforth, chair, Danforth Plant Science Center.

The Danforth Center is focused on eradicating malnutrition and the many diseases and other challenges related to it through science – fortification of crops to make them not only more nutritious but more plentiful and resistant to disease and drought conditions. After packaging meals in a one hour shift, volunteers will be offered the opportunity to tour the Center and its greenhouses, meet members of the international team and begin to understand the long-term health and hunger solutions that drive much of the research.

The week of October 11-17 is “Scan and Give” week at Schnucks to benefit the Danforth Center World Food Day.  Schnuck Markets will offer their customers (at checkout) the chance to scan for $1.50/$7.50/or $15 (1 bag of food/5 bags/10 bags).
In addition, patrons are encouraged to purchase their own food packages for $10 to sample the food being prepared and sent to Africa.  Experience with your family and friends what a family of four in Africa eats. A significant portion of this cost is tax deductible and will help us to prepare meal packets for many others.  Email us with your request.

Danforth Plant Science Center World Food Day Commemoration Sponsors

“First Course” Sponsors:  Bunge, Commerce Bank, Drury Inns, Hager Companies, Plaza Frontenac, Sauce Magazine, Schnuck Markets and Smurfit Stone

“PlaceSetter” Sponsors:  AT&T, Edward Jones, Edwards-Medlin Farms, Monsanto, Stifel Financial, St. Louis Cardinals, US Bank

“Head of the Table” Sponsors:  Boeing, Novus

“Maître d” Sponsors: The Danforth Family, The McDonnell Family


The Donald Danforth Plant Science Center invites you to visit its new website, www.danforthcenter.org; featuring interactive information on the Center's research, scientists, news and public education outreach. RSS feeds and the brand new "Roots & Shoots" blog allow visitors to keep up to date with Center's current operations and areas of research.

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The Donald Danforth Plant Science Center
Founded in 1998, the Donald Danforth Plant Science Center is a not-for-profit research institute with a mission to improve the human condition through plant science. Research at the Danforth Center will feed the hungry and improve human health, preserve and renew the environment, and enhance the St. Louis region and Missouri as a world center for plant science. The Center’s work is funded through competitive grants and contract revenue from many sources, including the U.S. Department of Energy, National Science Foundation, United States Department of Agriculture, U.S. Agency for International Development and the Bill & Melinda Gates Foundation.
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Source:Melanie Bernds
Email:***@danforthcenter.org Email Verified
Zip:63141
Tags:Science, Africa, Danforth Center, Hunger, Biology, Environment
Industry:Agriculture, Family, Non-profit
Location:St. Louis - Missouri - United States
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