Peterson Ray & Company Launches New Website-Visionary Branding Design Firm Enhances Online Presence

Sept. 14, 2010 - PRLog -- DALLAS, September 14, 2010 – Peterson Ray & Company, a leading communications design firm founded in 1985 and headquartered in Dallas, Texas, today announced the launch of its new website http://www.peterson.com.  The site reflects the diversity of PR&C’s corporate business-to-business, non-profit and education marketing expertise.

Completely revamped, peterson.com now delivers a more complete user experience for visitors seeking design and marketing services.  The intuitive layout features information about industry trends, insights into design and marketing, and real-world creative executions and strategies.  As an organization prepares to evaluate design and marketing service providers, PR&C’s new website will offer a host of tools and tips to assist users as they make decisions about new marketing projects or the value of partnering with a new firm.

Bryan Peterson, founding Principal of Peterson Ray & Company, remarked, “In today’s online world, first impressions frequently begin with a website.  That is why it is important to captivate and educate visitors and clients alike by providing relevant and timely content.  The results-driven focus of the new site demonstrates how we develop our visionary creative strategy and why it works.”

“Our goal is to provide strategic insight into our design philosophy while showing successfully executed projects.  The new site highlights PR&C’s capabilities and clearly communicates new trends and real world applications that produce the clients’ desired result,” said Scott Ray, Principal of Peterson Ray & Company.

PR&C users will experience increased accessibility, enhanced performance and speed, as well as faster download times.  JavaScript ® replaces Flash animation beginning with rotating images on the landing page, mouseover windows and a portfolio lightbox.  As mobile and touch screen platforms grow in the marketplace, Peterson Ray & Company has made a conscious effort to replace Flash elements in order to draw in this growing number of users.  The site also displays updated content on management profiles and company history as well as links to the Company's Facebook http://www.facebook.com/pages/Dallas-TX/Peterson-Ray-Comp... and Twitter pages http://www.twitter.com/petersonray.

About Peterson Ray & Company
Peterson Ray & Company, headquartered in Dallas, Texas, is an award–winning communications design group specializing in traditional and new media.  Founded in 1985, its work with educational and corporate clients has gained success through innovative problem solving.  For more information, please visit http://www.peterson.com or call 214.954.0522.


"JavaScript" is a trademark of Oracle Corporation.  It is used under license for technology invented and implemented by Netscape Communications and current entities such as the Mozilla Foundation.  All other product names are trademarks of their respective companies.

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Peterson Ray & Company, located in Dallas, TX, is an award–winning communications design group specializing in traditional and new media. Since 1985, its work with educational and corporate clients has gained success through innovative problem solving.