Serbia Food & Drink Report Q4 2010: New research report available at Fast Market Research

Sept. 4, 2010 - PRLog -- While the Serbian economy has emerged from recession, we expect 2010 to remain challenging to the consumer, not least because of the weak dinar and high unemployment rates. Consequently, we continue to regard Serbia as one of the least attractive food and drink markets in emerging Europe in the current year, although we conceded that its potential is more likely to be realised over the longer term. Political uncertainty will also serve to discourage foreign direct investment (FDI) - albeit only to a certain degree - as European companies in particular remain committed to expansion in less developed markets, despite the risks.

Headline Industry Data

* 2010 per capita food consumption: +1.28%; forecast to 2014: +15.08%
* 2010 alcoholic drinks sales: +3.25%; forecast to 2014: +16.15%
* 2010 soft drinks sales: +4.13; forecast to 2014: +21.03%
* 2010 mass grocery retail sales: +1.77%; forecast to 2014: +27.68%

Key Company Trends

Consolidation Across the Board - While the past few months have not witnessed any formal agreements in this direction, Croatian food conglomerate Agrokor and Belgian mass grocery retail (MGR) operator Delhaize appear to be eying the respective Serbian markets. Privatisation initiatives undertaken by the Serbian authorities, in addition to the challenging economic environment and high unemployment rates, will continue to provide key drivers towards industry consolidation across both food and beverages, and MGR industries. While the benefits of involvement in the Serbian market may not be immediate, the need for expansion in order to continue growing profits and staving off competition will continue to stimulate foreign interest in the country.

Key Risks to Outlook

Drag of the Regional Economies - While the worst seems to be over, risks to Serbia's recovery remain very much in place. For one thing, the regional economy remains weak, with many of Serbia's peers and trading partners struggling to emerge from recession. Furthermore, the Serbian dinar has depreciated markedly since late-2008, which has negatively affected households that took out foreign currency loans as well as the affordability of imported foods and beverages.

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Partial Table of Contents:

BMI Industry View
SWOT Analysis
- Serbia Food Industry SWOT
- Serbia Drink Industry SWOT
- Serbia Mass Grocery Retail Industry SWOT
Business Environment
- BMI's Core Global Industry Views
- Table: BMI Food & Drink Core Views
- CEE Business Environment Regional Overview
- Table: Emerging Europe Food And Drink Business Environment Ratings Q4 2010
- Serbia's Food And Drink Business Environment Rating
- Macroeconomic Outlook
- Table: Serbia - Economic Activity
Industry Forecast Scenario
- Serbia's Consumer Outlook
- Food
- Food Consumption
- Table: Serbia Food Consumption Indicators - Historical Data And Forecasts
- Confectionery
- Table: Value Sales Of Serbia's Confectionery Sector - Historical Data And Forecasts
- Canned Food
- Table: Value/Volume Sales of Serbia's Canned Food Sector - Historical Data And Forecasts
- Trade
- Table: Serbia Food And Drink Trade* Indicators - Historical Data and Forecasts
- Drink
- Alcoholic Drinks
- Table: Serbia Alcoholic Drinks Sector - Value/Volume Sales - Historical Data And Forecasts
- Soft Drinks
- Table: Serbia Soft Drinks Sector - Value/Volume Sales - Historical Data And Forecasts
- Hot Drinks
- Table: Serbia Hot Drinks Sector - Value Sales - Historical Data And Forecasts
- Mass Grocery Retail
- Table: Serbia Mass Grocery Retail Sales By Format - Historical Data And Forecasts
- Table: Serbia - Sales Breakdown by Retail Format Type (As % Of Total)
Food
- Industry Developments
- Market Overview
- Food Consumption
- Food Production
- Leading Players
- Confectionery
- Canned Food
- Trade
- Agriculture
- Dairy Production
- Sugar Production
- Organic Agriculture
Drink
- Industry Developments
- Market Overview
- Alcoholic Drinks
- Beer
- Spirits
- Wine
- Soft Drinks
- Hot Drinks
Mass Grocery Retail
- Industry Developments
- Market Overview
- Leading Players
- Mercator - Private Label As % Of Product Sales In Foreign Markets
- Table: Structure Of Serbia's Mass Grocery Retail Market By Estimated Number Of Outlets, 2002-2009
- Table Structure Of Serbia's Mass Grocery Retail Market - Sales Value By Retail Format
- Table: Value Sales Per Outlet, 2009 estimate
Competitive Landscape
- Table: Key Players in Serbia's Food & Drink Sector (2009)
- Table: Key Players in Serbia's Mass Grocery Retail Sector (2009)
Company Analysis
- Food
- Bambi
- Mondi Serbia
- Mladost-Sid
- Sunoko
- Drink
- Coca-Cola/IBP Beograd AD
- Beogradska Industrija Piva (BIP)
- Carlsberg Serbia/Pivara Celarevo
- Apatinska Pivara (formerly AB InBev)
- Arteska International Company
- BB Minaqua
- Knjaz MiloS
- Mass Grocery Retail
- Mercator
- Veropoulos
- Delta Holding
- Metro
BMI Methodology
- Food And Drink Business Environment Ratings
- Ratings Methodology
- Ratings Overview
- Ratings System
- Indicators
- Table: Limits Of Potential Returns
- Table: Risks To Realisation Of Potential Returns
- Weighting
- Table: Weighting
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Full Table of Contents is available at:
-- http://www.fastmr.com/catalog/product.aspx?productid=8082...

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Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.