Recently released market study: Indonesia Consumer Electronics Report Q4 2010

New Consumer Goods research report from Business Monitor International is now available from Fast Market Research
 
Aug. 31, 2010 - PRLog -- Indonesia's consumer electronics devices market, defined as the addressable market for computing devices, mobile handsets and video, audio and gaming products, is projected at around US$7.3bn in 2010. This is expected to increase to US$11.6bn by 2014, driven by growing affordability of key products and an expanding number of electronics retail outlets.

In 2010, rising incomes and lower unemployment are expected to boost consumer demand for electronics products. The Indonesian consumer electronics remains dominated by consumers in the major cities. Demand is projected to advance at a CAGR of about 11% through 2014, but the influx of cheap Chinese products has intensified following the start of the China-ASEAN Free Trade Agreement (CAFTA) on January 1 2010.

Computers

Computer hardware accounted for around 41% of Indonesia's consumer electronics spending in 2009. BMI projects Indonesian PC sales (including notebooks and accessories) of US$3.2bn in 2010, up from US$2.5bn in 2009. Computer hardware CAGR for the 2010-2014 period is forecast at about 14%, driven by a low PC penetration rate of about 1.5% currently. Home users will account for a growing share of demand, rising to above 60% by 2014.

AV Devices

AV devices accounted for around 34% of Indonesian consumer electronics spending in 2009. Indonesia's domestic AV device market is projected at US$2.5bn in 2010. The market is expected to grow at a CAGR of 11% between 2010-2014, to a value of US$3.7bn in 2014. The gradual roll-out of digital TV broadcasting in big Indonesian cities will drive replacement TV set sales, which were boosted in 2010 by the FIFA World Cup in South Africa.

Mobile Handsets

Mobile handsets accounted for around 25% of consumer electronics spending in 2009, although market measurement is complicated by the growing popularity of low-cost Chinese brands, which account for an increasingly large portion of sales. Indonesia's market handset sales are expected to grow at a CAGR of 13% to 26.3mn units in 2014, as mobile subscriber penetration reaches 144%. Sales remain dominated by mass market phones, but in 2010, Indonesian operators will look to releases of Android-based smartphones to drive revenues growth.

For more information or to purchase this report, go to:
-  http://www.fastmr.com/prod/79751_indonesia_consumer_elect...

Report Table of Contents:

Executive Summary
SWOT Analysis
- Indonesia Consumer Electronics Market SWOT
- Indonesia Electronics Industry SWOT
- Indonesia Political SWOT
- Indonesia Economic SWOT
- Indonesia Business Environment SWOT
Asia Business Environment Ratings
- Table: Asia Regional Consumer Electronics Business Environment Ratings
Consumer Electronics Market
- Computers
- Table: Computer Spending By Sector (Estimate)
- Table: Computer Sales
- AV
- Table: AV Sales
- Mobile Handsets
- Table: Mobile Telephone Industry Sales
Electronics Industry
- Overview
- Industry Development
- Table: Electronics Industry Overview
- Table: Computers - Production And Export
- Table: AV - Production
- Table: Manufacturing
Industry Forecast Scenario
- Table: Consumer Electronics Overview
Latest Developments
Macroeconomic Forecast
- Table: Indonesia - Economic Activity
- a & Forecasts
Competitive Landscape
- Computers
- AV
- Handsets
Country Snapshot: Indonesia Demographic Data
- Section 1: Population
- Table: Demographic Indicators, 2005-2030
- Table: Rural/Urban Breakdown, 2005-2030
- Section 2: Education And Healthcare
- Table: Education, 2000-2005
- Table: Vital Statistics, 2005-2030
- Section 3: Labour Market And Spending Power
- Table: Employment Indicators, 2001-2006
- Table: Consumer Expenditure, 2000-2010 (US$)
- Table: Average Annual Manufacturing Wages, 2000-2012 (IDR)
BMI Methodology
- How We Generate Our Industry Forecasts
- Electronics Industry
- Sources

About Business Monitor International

Business Monitor International (BMI) offers a comprehensive range of products and services designed to help senior executives, analysts and researchers assess and better manage operating risks, and exploit business opportunities, across 175 markets.  BMI offers three main areas of expertise: Country Risk BMI's country risk and macroeconomic forecast portfolio includes weekly financial market reports, monthly regional Monitors, and in-depth quarterly Business Forecast Reports.  Industry Analysis BMI covers a total of 17 industry verticals through a portfolio of services, including in-depth quarterly Country Forecast Reports.  View more research from Business Monitor International at http://www.fastmr.com/catalog/publishers.aspx?pubid=1010

About Fast Market Research

Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

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Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.
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