Travel Industry Landscape To Change With Launch Of South Africa Only Focused Outbound Operator.

Sept. 20, 2010 - PRLog -- South Africa Holiday Architects.com has, today, launched its new website with an aim to set the bar higher for the quality, knowledge and experience that customers can expect from outbound tour operators and their holidays.

“If you look at great travel writing and journalism, it’s not about the cheapest flights or listing hundreds of hotels in each destination; it’s about the whole experience of being there. These great articles focus on a handful of the best hotels, fill your day with some fascinating activities and excursions, and round it all off with recommendations of what to eat and drink as well, so you finish reading with a real sense of what a day there would be like - and more importantly by the time you finish reading you’ve probably already packed your bags and booked your flights! To write that perfect article you need to convey an understanding of the destination that goes way beyond the usual tourist trail and bring it to life with colourful anecdotes that put the reader on location (of course, some fantastic pictures help as well!). This is what we are aiming to do at southafricaholidayarchitects.com. There is a real convergence between what today’s savvy traveller is looking for from a great piece of travel writing and what they’re looking for from their holiday planners and that’s where we’re positioning ourselves.” Andrew Hunt, Managing Director, South Africa Holiday Architects.

The website (http://www.southafricaholidayarchitects.com,) is focused exclusively on South Africa holidays and has 23 different South Africa destinations featured including some unusual and off-the-beaten track locations that even the most experienced South Africa traveller might not have been to. Visitors are offered a selection of hotels, quirky excursions and even some chosen restaurants in each location, each with a full with review. This means that the website has over 350 pages of original content that will really leave the visitor appreciating the depth and variety offered by a holiday in South Africa. Prospective travellers visiting the website will be able to, with one click, add any hotel, excursion or restaurant to a simple ‘quick quote’ form and then get a fully tailored quote back within 24 hours. Of course they will also be able to call one of the South Africa experts and discuss their ideas if they prefer. Presently only available to UK customer.

As an example, Andrew brought to life one part of a tailored holiday in the Garden Route (http://www.southafricaholidayarchitects.com/Destinations/...). “We would not just fly you out there and hire a car for you but really work out what hotel might suit you – are you a family or on a honeymoon? I love Dune Guest Lodge - amazing location and views, only four rooms, and Gary, the owner, cooks a mean full English breakfast. During the day, as well as the major highlights, like ocean safaris and the Tsitsikamma Forest, why not explore some of the back roads or canoe on one of the lagoons for a more intimate appreciation of the region? One evening, head for Zinzi at Tsala Treetops for some great food in a really unique setting. As you can see we’re moving some way beyond simply providing a hire car and a hotel, to a much more in-depth experience based on detailed, on-the-ground knowledge. Holidays involving Cape Town have also proved particularly popular at the moment and Uthando township tour will really open your eyes. (go to http://www.southafricaholidayarchitects.com/Destinations/...)”

Some examples of the ‘quirky’ excursion that are offered by southafricaholidayarchitects in other destinations are:
•   Wine tour with raconteur and long standing doyen of the South African wine industry, Pietman Retief, in the Winelands near Cape Town
•   Visit the beautiful and almost unknown De Hoop Nature Reserve near Swellendam
•   Visit The Cradle of Humankind, a UNESCO site of huge anthropological importance near Johannesburg
•   A ‘sleep out’ in the Kruger with the animals around you (more exciting than any safari!)
•   Watching Meerkats in the Tswalu Kalahari reserve
•   Experiencing a Shark’s rugby game in Durban

In order for the company to be able to offer this level of insight and experience, the team behind it has extensive South Africa experience. Founder and Managing Director, Andrew Hunt, has been working in the travel industry for over ten years most recently as Head of North Asia & Arabia for Audley Travel, where he also established the South Africa department some 7 years ago. In his time he has travelled to South Africa over fifteen times . Damien Read, Founder and Marketing Director, has a background in cable marketing and has at last realised his passion for travelling through working with Andrew. He has also been to South Africa multiple times including seeing in three New Year’s there!

Ultimately, the pair aim to develop more countries and locations, offering the same depth of travel insight and experience. However, it is clear that each country must be brought to life with true in-depth knowledge and passion and so there are a few more trips planned first.

Launch offer: please note that any visitor who enters the code PR364 into the ‘how did you hear about us section’ on southafricaholidayarchitects.com will get £200 off any booking for 2 or more people made before 31st November 2010.

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Holiday Architects is a multi-niche, outbound holiday firms that specialize in offering customers truly tailored holidays which go beyond the normal travel operator by combining flights with selected hotels, quirky excursions and choice restaurants bookings. South Africa Holiday Architects is the first website in the portfolio. SouthAfricaHolidayArchitects.com is part of A&D Holidays Limited a registered company in UK.